Head of the PR Unit at the Ghana Education Service (GES) Cassandra Twum-Ampofo has won the enviable Communications Personality of the Year at the just-ended National Communications Awards.

The prestigious event organized by RAD Communications and partners took place at the Africa Trade House in Accra on Saturday 14^th November 2020.

Cassandra Twum-Ampofo beat stiff competition from cohorts including Dr. Ike Tandoh, Public Relations Specialist and Efo Kwame Dzakpasu Head, Marketing and Corporate Comms, UBA. 

This win comes as no surprise as Cassandra has won the heart and admiration of the public in her line of duty as the Head of the PR unit at the Ghana Education Service.

Since her appointment in 2018, she has professionally communicated and engaged the public on the government’s education initiatives and policies.

Cassandra holds a Master of Arts in Communication from the University of Cape Coast, Bachelor of Arts Degree in Communications Studies (with specialisation in Public Relations) from the Christian Service University College, a Diploma in Journalism from the Institute of Business Management and Journalism in Kumasi.

She also obtained her Post Sec Teachers Certificate from Holy Child College, Takoradi and joined the Ghana Education Service in 2004. She is also an Accredited Member of the Institute of Public Relations, Ghana.

She’s currently a student of the International Professional Managers Association where she looks forward to completing the full course in 2021. Cassandra was also recently named among top 10 PR Women in Ghana in the 2019 Global Women in PR Annual Index.

In 2018, the Ghana National Education Campaign Coalition (GNECC) commended the Ghana Education Service (GES) for the effective approach it adopted in communicating with parents and the general public on the new double-track policy and issues relating to the 2018 computerised school selection and placement system (CSSPS).

In a statement issued and signed by its Chairman, Mr Bright Appiah, it stated that the coalition has followed with admiration the effective communication skills employed by the Public Relations Unit of GES to explain the new system to the understanding of all, irrespective of one’s level of education.

All this bears repeating that Ms Cassandra Twum Ampofo deserves to be crowned the Communications Personality of the Year.

The National Communication Awards (NCA) has been designed to champion communications, organisational and national development, seeks to celebrate and reward excellent communications companies, teams and individuals across the country.