Adansi Travels has once again been recognised for strategic marketing excellence, emerging as the Marketing-Oriented Hospitality Facility of the Year 2024 (Allied & Support Services).

This was at the Chartered Institute of Marketing Ghana (CIMG) Annual Marketing Performance Awards held at the Labadi Beach Hotel on Friday, September 26, 2025.

This is the fourth time the company has received this honour, following previous wins in 2020, 2022, and 2023.

The recognition highlights Adansi’s consistent demonstration of marketing excellence — from deep customer insights to innovative programmes that deliver value, inspire trust, and drive measurable results.

“This award is not just for Adansi Travels; it is for every client, partner, and team member who has believed in our vision of making travel accessible, enjoyable, and transformative,” said Gideon Asare, CEO of Adansi Travels.

Over the years, Adansi Travels has introduced several groundbreaking initiatives in the travel and tourism sector, including:

• Innovative tour packages for leisure and corporate travellers.

• The Boss Travel Club, a vibrant community of travel enthusiasts with exclusive benefits.

• Strategic partnerships with leading airlines, financial institutions, and global tourism boards.

• Digital transformation, leveraging AI and online platforms to enhance customer experience.

“CIMG’s recognition challenges us to keep raising the bar in marketing excellence, creativity, and customer satisfaction — not only in Ghana but across the continent,” Mr Asare added.

As Adansi Travels celebrates this milestone, it remains committed to making travel accessible, enjoyable, and transformative.