The Coca-Cola Bottling Company of Ghana Limited, a subsidiary of the Equatorial Coca-Cola Bottling Group, has made a total contribution of ¢1.4 million to the Ghana Covid-19 Private Sector fund.

Following the outbreak of the pandemic, the company embarked on a consumer support campaign to remit funds from the sale of its products to the Covid-19 Private Sector fund to support the fight against Covid-19.

The campaign, ‘Open Like Never Before’, which ran from September 1, 2020, to December 31, 2021, remitted 10p to the Fund on each sale of its 1.5L Coca-Cola, Fanta or Sprite.

After an initial contribution of ¢113,430 to the  Fund in November 2020, subsequent contributions of ¢258,526, ¢373,999, and ¢285,660 were made in February 2021, June 2021 and November 2021, respectively.

At a brief ceremony to present its final contribution of ¢370,480 to mark the end of the campaign, Human Resource Director of the Equatorial Coca-Cola Bottling Company – West Africa Business Unit, Robert Akazaawie,  expressly thanked consumers for supporting such a well-meaning cause and went further to congratulate the administrators of the fund for leading such an impactful initiative. 

“As you are rightly aware, the campaign, which was originally scheduled to terminate in June 2021, was extended to December 2021 upon realising the need to do more considering how critical the pandemic had become at the time. 

“Our consumer donation campaign may be over, but our commitment to supporting initiatives that put health and wellbeing at the fore remains eternal,” Mr Akazaawie added.

Receiving the cheque on behalf of the Fund, a Trustee Member of the Technical Committee, Kobina Ata-Bedu thanked Coca-Cola for the immense support over the period and encouraged Ghanaians to keep supporting the efforts of the Private Sector Fund.

The Coca-Cola Bottling Company of Ghana Limited, aside from contributions made to the Covid-19 Private Sector Fund, has also made significant donations of PPE, beverages, and food items to vulnerable communities and frontline workers as part of its Covid-19 social intervention program.