The premise of Silverbird Cinema at the Accra Mall was filled to the brim with patrons eager to see the premiere of the highly-anticipated movie ‘Sugar’.
Sugar is the first movie from the camp of KiDi. The Lynx entertainment signee released this movie alongside his album with the same title on Friday, May 31.
The movie tells the story of a young artiste who went from being a one-woman man to being an every woman man, chasing after everything in skirts.
KiDi plays the role of that musician who allows the fame to turn him into a womaniser until he meets a woman who makes him change his ways.
Although love gave him a second chance, KiDi’s promiscuous ways sent him behind bars endangering the relationship, his image and the career he had built over the years.
The audience did not just love the movie but went crazy for KiDi and Cina Soul’s on-screen chemistry and their reaction in the theatre showed with lots of oohs and aahs.
They roared with laughter anytime the ever funny Richmond Xavier Amoakoh aka Lawyer Nti of Kejetia and Makola fame and Kalybos spoke.
Also, the special appearance of Stonebwoy in the movie sent deafening screams through the room as patrons could not keep calm.
The movie also features James Gardiner, Adjetey Annang, Veana Negassi, Fella Makafui, Kwesi Arthur and comedian DKB.
The event drew other celebrities including Okyeame Kwame, Andy Dosty, Medikal, Kuami Eugene, King Promise, Sarkodie and Dope Nation to the venue.
Because of the massive attendance, the night ended with three showings instead of the scheduled two.
Medikal, Fella Makafui and Richie Mensah, CEO of Lynx Entertainment
‘Sugar’ is a musical directed by Rex. The movie also comprises of a collection of the songs from KiDi’s debut album ‘Sugar’
He uses the movie to spell out the inspiration and/or meaning behind the songs on his album ‘Sugar’.
DKB and King Promise
Even though KiDi identifies himself as a Highlife artiste, he did not restrict himself to that one genre in the 13-track album. Genres like Afrobeats and RnB were represented on the album.
KiDi, Fella Makafui, Okyeame Kwame and Andy Dosty.
Ghanaian acts featured on the album are Kwesi Arthur, Stonebwoy, Medikal and Cina Soul. KiDi also featured Nigerian artistes Mr Eazi, Mayorkun and Peruzzi.
The movie and the album have been receiving great reviews online.
Okyeame Kwame who made a special appearance in the movie took to Twitter to show how impressed he was with the Sugar project.
He wrote, “The #Sugar album and movie made me cry thrice as the story unfolded with great singing, amazing acting and beautiful photography. Let’s all congratulate @KiDiMusic and @LynxGhana for this amazing production!!! I’m proud of u guys.”
KiDi and Kuami Eugene
Lead character, KiDi
The Musicians Union of Ghana (MUSIGA) also applauded the young artiste, “Congratulations to @kidimusic on the launch of your debut album and the premiere of your first movie. Keep Making MUSIGA proud.”
@KwasiTg wrote, “@KiDiMusicBro you push this album to UK and the Caribbean u are such an amazing talent, you would have been all over the world if u were in Nigeria, but don't worry this wanna entertainment critics go wise up soon don't worry ... God dey ...#empathy”
‘Back to Sender’ hitmaker, DJ Breezy praised KiDi and the producers’ who worked on the album, “Shit !!! My bro @KiDiMusic got the baddest album by far !!! Man can’t even skip a song shouts to all the producers on that album y’all did that.”
There are a lot more comments about the album and the movie. Search for the hashtag #Sugar on Twitter to read more.
‘Sugar’ the album is out on all streaming platforms including Boomplay, Apple Music, Spotify and Deezer.
Watch the Sugar movie from anywhere in the world by visiting sugarmovie.online to rent and watch.
Video: Crowd at the premiere of Sugar (The Movie)