Audio By Carbonatix
Nineteen57, a fashion brand owned by media personality and creative entrepreneur, Kofi Okyere Darko, will be providing clothing for the Unsung winners of the Telecel Ghana Music Awards.
Kofi Okyere Darko, made this announcement when he hosted the TGMA Industry Mixer held at the Palm Convention Centre in Accra on July 13, 2024.
Before introducing the 2024 TGMA Unsung winner, Kwesi Amewuga on stage to perform on the night, he mentioned how the idea to clothe Kwesi struck him during the rapper's act at the 2024 TGMA.
"This guy I saw perform on the big night and I tell you when I saw him I said he should be wearing Nineteen57, which got me thinking. From next year, the eventual winner in the Unsung category gets to be clothed by Nineteen57 in the year under review, right from the year they win. I believe in giving people opportunities and that is what Telecel Ghana Music Awards has been doing for the industry for the past 25 years," he said.
Unlocking inspiration from Ghana’s year of independence – a milestone serving as the fuel that drives Pan-African liberation, Nineteen57 has in the past years become of of the leading menswear brands in the West African region.
Nineteen57 is originally crafted around timeless gentleman themed apparels and is a style hub for the simple yet sophisticated modern man.
Nineteen57 bears a unique understanding of its market and this knowledge ensures that the brand constantly and consistently offers great trend-led products to their clientele. The fashion brand believes in a customer-focused philosophy – “a lifestyle hub for today’s gentlemen. The label instills the believe that every gentlemen can enjoy the wholesome appeal that the world of fashion has to offer, so irrespective of shape or size of the customer there is an unwavering commitment to make him look and feel in vogue.
The Nineteen57 merchandise include kaftan, T-shirts, caps, shirts, caps, among others.
The TGMA Unsung is an initiative aimed at putting the spotlight on up and coming artistes whose crafts hold great promise in the music space.
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