Silver Star Auto, a leading automotive dealership in Ghana, proudly launched the renowned brand IVECO at a glamorous event held at the Silver Star Tower - Airport in Accra.

The official launch marked the beginning of a new era in the Ghanaian commercial vehicles sector, making IVECO as the most competitive choice for light, medium, and heavy commercial vehicles.

Attendees at the launch were given a comprehensive tour of the IVECO product range, which includes the Daily Van, Eurocargo, S-Way, and T-Way.

These vehicles cater to various sectors, including transportation, construction, and logistics, making IVECO the go-to brand for businesses seeking reliable and versatile commercial vehicles.

Asad Nazir, CEO of Silver Star Auto, said, as the authorized distributor of IVECO in Ghana, his outfit is committed to deliver exceptional after-sales support with genuine spare parts and expert servicing by IVECO’s highly trained technical team.

“We aim to ensure that IVECO customers in Ghana will receive unparalleled value and the highest levels of satisfaction. Silver Star Auto will continue to serve the Ghanaian market and thanked its customers for making them their preferred supplier for their automotive needs”. 

Executive Director of Silver Star Auto, Nouhad Kalmoni expressed enthusiasm about the partnership and was hopeful the IVECO range will be of great value to the commercial and Industrial sectors in Ghana.

Italian Ambassador to Ghana, Daniela d'Orlandi pleadged the commitment to deepen trade partnerships between Italy and Ghana.

“This partnership between Silver Star Auto and IVECO is an excellent example of partnerships between Italian and local companies. The Italian embassy is doing its best to promote opportunities for business and trade.”

Speaking on why businesses should choose IVECO range of vehicles, Harold Wilson Acquaye, IVECO Export Area Sales Manager for Southern Africa & Ghana said IVECO vehicles are built to last a lifetime while offering value for money.

“Our trucks are perfectly designed for Africa and Middle East markets especially Ghana to withstand harsh weather conditions and rugged roads. We will bring outstanding transport solutions and provide local businesses with access to world-class products that enhance efficiency and productivity”.

The IVECO brand’s wide range of products include the Daily, a vehicle that covers the 3.3 – 7.2 ton vehicle weight segment, the Eurocargo from 6 – 19 tons and, in the heavy segment above 16 tons, the IVECO WAY range with the on-road IVECO S-WAY, the off-road IVECO T-WAY and the IVECO X-WAY for light off-road missions. In addition, the IVECO Astra brand builds off-road trucks, rigid and articulated dumpers as well as special vehicles.