Audio By Carbonatix
Rapper D-Black has revealed that he made strategic plans to collaborate with some specific artistes to break into the mainstream during his early years in the music industry.
Speaking on his show ‘Uncut’, D-Black explained that at the time, he paired himself with artistes who did not only have huge following, but also sang in the Twi language and other local dialects.
The 'Vera' hit-maker noted that many music lovers assumed he was not Ghanaian especially since he rapped in English, as such this strategy helped clear the doubts.
In addition, D-Black said he gained more listeners for his songs and had more followers.
“It (Hiphop) didn't exist commercially, people were doing it but the songs were not huge…My strategy was to always do a Hip-hop song with an artiste who was singing in a local dialect. So I will do a song with Kwabena Kwabena so that his fans or the rest of Ghana will listen to it. Just doing those collaborations I think is what broke me into the commercial scene,” D-Black said.
At the time with Hiplife’s dominance, there were not many rappers successfully doing hip-hop and crossing into the mainstream, D-Black said.
“As soon as it happened for me Ghana Music Awards created Hiphop Song of the Year because there was nowhere to fit me in. You couldn't fit me in hiplife, so as soon as that category came I won that and it continued,” D-Black added.
Latest Stories
-
Nigerian imam honoured for saving Christian lives dies aged 90
33 minutes -
What a seventh term for 81-year-old leader means for Uganda
44 minutes -
Tragic death of Chimamanda Adichie’s young son pushes Nigeria to act on health sector failings
2 hours -
‘I want to show the world what Africa is’: YouTube star brings joy and tears on tour
2 hours -
‘An ambassador for African football’ – Mane is Senegal’s Afcon hero
2 hours -
‘Europe won’t be blackmailed,’ Danish PM says in wake of Trump Greenland threats
4 hours -
Three admit £70m tree planting pension fraud in UK
4 hours -
How crypto criminals stole $700m from people – often using age-old tricks
4 hours -
Construction emissions pose rising climate risk, Scientists Say
5 hours -
At least 21 killed in Spain after crash involving high-speed trains
5 hours -
EU weighs response to Trump’s tariff threat over Greenland
5 hours -
Starmer holds phone call with Trump over Greenland tariff threat
5 hours -
China hits 2025 economic growth target as exports boom
5 hours -
Student arraigned over GH¢24,849 ATM card theft
6 hours -
Suspect in Kalakpa Resource guard murder allegedly commits suicide in cell
6 hours
