Adidas officially has ended its partnership with Kanye West after he made numerous anti-Semitic comments.
“Adidas does not tolerate antisemitism and any other sort of hate speech,” the athletic company said in a statement Tuesday. “Ye’s recent comments and actions have been unacceptable, hateful and dangerous, and they violate the company’s values of diversity and inclusion, mutual respect and fairness.”

Jonathan Leibson (Credit: Jonathan Leibson)
Adidas announced its partnership with the Yeezy fashion designer was “under review” in early October after West, 45, wore a “White Lives Matter” T-shirt to a fashion show — and then continued to wear it.
“After repeated efforts to privately resolve the situation, we have taken the decision to place the partnership under review,” Adidas shared in a statement at the time. “We will continue to co-manage the current product during this period.”
The company’s decision comes after celebrities, including West’s ex-wife Kim Kardashian, condemned West for his remarks.

West didn’t take to the company’s decision kindly, responding on Instagram, “F—K ADIDAS I AM ADIDAS ADIDAS RAPED AND STOLE MY DESIGNS.”
The rapper’s relationship with both Adidas and the rest of the fashion world worsened after he vowed to go “death con 3” on Jewish people. He was immediately banned from both Twitter and Instagram.
He later bashed “Jewish media” for silencing him online after he posted a screenshot of his text messages with Diddy in which the rapper wrote, “This ain’t a game. Ima use you as an example to show the Jewish people that told you to call me that no one can threaten or influence me.”

Despite Adidas, Balenciaga and Vogue severing their relationships with West, the “Flashing Lights” rapper maintains he’ll never be cancelled.
“I ain’t losing no money,” he told TMZ, shrugging. “The day I was taken off the Balenciaga site, that was one of the most freeing days.”
He added, “We here, baby, we ain’t going nowhere.”
Latest Stories
- Joy Entertainment Unpacked: Four times Ghana’s film industry has been promised studios
15 mins - Military officers are in Bawku to protect life and property – Deputy Defence Minister
22 mins - Barcelona extend LaLiga lead after win over Sevilla
28 mins - My loss to Manny Pacquiao was deliberate – Joshua Clottey
39 mins - Ghana, The Gambia become newest members of Digital Cooperation Organisation
43 mins - Bawku conflict is being fed by politics – Vladimir Antwi-Danso
43 mins - Don’t use brute force in resolving Bawku conflict – Security Analyst
56 mins - Security agencies in Bawku will bring situation under control – Deputy Defence Minister
1 hour - Photos: British actor Idris Elba visits Manhyia Palace
3 hours - Aggrieved pensioners to picket Finance Ministry over inclusion in DDEP
3 hours - Only Majid supported me when I was banned by FIPAG – Yvonne Nelson
3 hours - Playback: The Probe discusses Bawku conflict
3 hours - 5 injured as Bibiani Zongo residents clash with Asante Gold Corporation security men
4 hours - I started my own production house after one year suspension from acting – Yvonne Nelson
4 hours - Do not deny your children access to education – Rev. Ntim Fordjour
6 hours