iSel Media has hosted the latest biggest campus basketball rave and auto show at Jean Nelson – University of Ghana (UG) dubbed BALLnDip.
iSel in partnership with YourCarGuy, pulled over 50 exotic cars at the auto show, a fantastic 3×3 basketball competition, seasoned DJs and MCs, Jams session, and Power drifting. These amongst others were the side attractions of the day. The experience was beyond words. You had to be there to understand what it is all about.
The latest edition of BallnDip at Jean Nelson Hall, where it began, was truly worth ALL the hype and efforts that was put into it. iSel took the whole tertiary scene by surprise.
The team delivered what is arguably, the best campus experience yet, and most importantly, reached their desired goal of attracting university students into their space of influence, to expose them to the possibilities of the digital age.
The passionately and meticulously designed 3×3 Basketball tournament, car exhibition and a late-night invigorating jam session led by finesse hype men and DJs, BallnDip has proven to be an absolutely successful initiative by iSel, a fast-growing 360 marketing agency leveraging creators and influencers to tell brand stories through creative, digital and experiential advertising.
The last edition of this event, would be described by most students who experienced it, as an unprecedented “ecstasy” like nothing they had thought they could ever experience since COVID-19 led to a pause in university entertainment.
The result was unbelievably brilliant. The whole Jean Nelson Hall, UG main campus was choked and over flowing with people, on-campus and off-campus.
About 2,000 students were at the event to experience the basketball game, munch on some tasty food and cocktails from vendors, or jam to the Swish Set with Big Woo and DJ Juicy.
According to management, KNUST is gearing up to host the next edition.
Speaking to the project manager, Malik Yunus, the agency intends to have Kumasi experience the same dose of “ecstasy” they gave Accra, if not more. “Keep an eye out on our social media pages for all the details on the iSel KNUST BallnDip rave”, he said.
He continued to say that the agency truly hopes that using BallnDip as an experience, they can reach all the Major universities in Ghana and perhaps, Africa. “Giving the young generation a taste of what we do and connecting them to an exciting future in the digital space.”
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