Retail campaigning and strategic audits of agents in the Ashanti Region were key components of the multi-faceted strategy employed by the Mahama Campaign to secure a decisive victory in the just-ended Presidential election.

This is according to the campaign manager, Prof Joshua Alabi who explained that these efforts were just part of the broader approach that led to Mahama's landslide victory.

He highlighted what he alleged to be tactics employed by the NPP, such as voter registration suppression and significant financial investments into the system.

But the professor said despite these efforts, the NDC managed to reduce the gap.

"It was clear that with everything they did, we could still bring them down," Prof Alabi remarked on December 9,

"We even believed we had won, but the court disagreed, so we had to devise a new strategy."

He also revealed that the NDC conducted a thorough branch audit, particularly in the Ashanti Region, where the results in 2020 were less than encouraging.

Speaking shortly after being declared the President-elect, Mr Mahama emphasised that the victory serves as a reminder of the consequences that await any administration that fails to meet the aspirations of Ghanaians or governs with arrogance.

"If the NDC fails to meet the aspirations of Ghanaians or govern with arrogance, the consequences will be dire," he stated.

The atmosphere at Mahama's campaign office was one of celebration and gratitude as his vehicle arrived. Party members and supporters, dressed in white, gathered to mark the occasion.

However, NDC Chairman Johnson Asiedu Nketia urged party members to remain modest in their celebrations.

"The battle has ended, and the great elephant has been slaughtered mercilessly," he said.

"Let me advise that we should be modest in our celebration because I can almost feel the weight of responsibility on our shoulders."

Vice President-elect Prof Naana Jane Opoku-Agyemang also addressed the crowd, stating that her role was not about personal recognition but about paving the way for others to succeed.

"Victory is for all of us, but it is especially for our daughters, for our youth, and for our women. My job was to open the door,” she said.

In his address, President-elect John Mahama called on citizens to refrain from vandalising government facilities and installations.

"I know that many of you are feeling frustrated and angry, but I ask you today, please do not give in to negativity and pessimism,” he urged.

John Dramani Mahama also acknowledged reports of vandalism at some government facilities and installations, urging Ghanaians not to vent their frustration through criminal acts. “You must channel your anger and frustration into the positive enterprise of resetting and rebuilding the nation,” he said.