Audio By Carbonatix
From very humble beginnings in the serene hills of Kitase-Aburi in 2013, Maroon Capital Microfinance Limited has risen to national prominence, earning the coveted title of CIMG Microfinance Company of the Year at the 36th Chartered Institute of Marketing Ghana (CIMG) Awards.
Founded on the principles of financial inclusion and community development, Maroon Capital has evolved from a grassroots initiative into a transformative force in Ghana’s microfinance sector. With a strong focus on youth, women, and marginalised groups in rural and peri-urban communities, the institution has redefined what it means to be a financial partner.
Operating from its base in Kitase, Maroon Capital immersed itself in the lived realities of underserved populations, gaining first-hand insight into informal economies and the power of trust-based financial relationships.
This deep engagement laid the foundation for its mastery of group lending, a model that promotes collective responsibility, peer accountability, and social cohesion.
Group lending has proven especially effective in rural and peri-urban areas, where traditional collateral is scarce but community bonds are strong.
Through this approach, and strategic partnerships with like-minded organisations, Maroon Capital has extended credit to thousands of micro-entrepreneurs, particularly women and youth, enabling them to build businesses, generate income, and uplift entire households.
Maroon Capital’s journey has been shaped by impactful collaborations and partnerships. It played a pivotal role in the USAID Feed the Future Ghana Mobilising Finance in Agriculture Project (FtF MFA), helping smallholder farmers access financing through a pay-for-performance incentive scheme.
Through the Mastercard Foundation-supported Absa Young Africa Works initiative, Maroon Capital became a beacon of hope for rural young women in Ghana, crafting bespoke financial products and services while nurturing their entrepreneurial spirit.
At the same time, it began charting a new path of inclusion, laying firm foundations to extend its services to Persons with Disabilities (PWDs), whose potential has long been overlooked by mainstream financial service providers.
Its involvement in the Financial Inclusion for Last Mile Actors (FILMA) programme, a partnership between the Mastercard Foundation and Temple Investments Limited, further solidified its position as a champion for marginalised groups.
Through Voluntary Group Savings Schemes (VSLAs), Maroon Capital has expanded access to finance for women, PWDs, and rural entrepreneurs.
A key milestone in its inclusion agenda is the partnership with the Ghana Chamber of Entrepreneurs with Disability, which underscores Maroon Capital’s commitment to disability-inclusive finance.
Through customised loan products, targeted financial literacy programmes, and accessible service delivery, the institution has empowered PWDs to start businesses, build savings, and participate fully in economic life.
In August this year, Maroon Capital was honoured with the Opportunity International 2025 Seeds of Empowerment Award at a global summit in Uganda.
The award recognised its outstanding efforts in advancing outcomes for women through innovative financial products and inclusive lending models.
This international recognition affirmed Maroon Capital’s leadership in gender-focused microfinance and spotlighted Ghana’s growing influence in global financial inclusion.
The CIMG award, which followed just weeks later, further cements the institution’s commitment to empowering underserved populations and scaling impact across borders.
The CIMG award is the result of a rigorous, data-driven evaluation process that assessed Maroon Capital’s marketing strategy, customer engagement, innovation, financial performance, and social impact.
It reflects not just visibility, but a deep validation of the institution’s transformative work.
Customers describe Maroon Capital not merely as a lender but as a true partner in progress.
From school proprietors expanding infrastructure to market women scaling their businesses, the stories echo a common theme: access, dignity, and growth.
As Maroon Capital celebrates this milestone, it remains focused on the future—pledging continued support to its clients and staff, and reaffirming its mission to deliver sustainable impact across Ghana and beyond.
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