Audio By Carbonatix
The Ghana Football Association (GFA) has prepared a budget of over GHS 71 million (about $12 million), for the next financial year, to be presented to Congress next month.
The football governing body in their 'Convocation of Congress' document said the money is required effective July 1, 2020, to June 30, 2021.
The money is expected to cover seven thematic areas, football governance, football competitions, projects and grants, administrative governance, administrative and running expenses, Capex expenditure and contingency.
In the document, the GFA says, 'the drive by our marketing department will generate the revenue required'.
Part of the revenue, the football association says, would be from Puma (kit sponsor) and StarTimes (broadcast rights holder of the Ghana Premier League and FA Cup).
Puma and StarTimes are expected to give a combined GHS 8,840,000.00. As reported by Joy Sports in May, the sponsorship package agreed between the FA and Puma by the Dr Kofi Amoah led Normalisation Committee was reduced from €800,000 to €500,000 per year.
For StarTimes broadcast agreement, $700,000 is dedicated to the Premier League and $150,000 for the FA Cup, Joy sports gathered.
Other sources of revenue for the association are expected to come from the FIFA Forward, CAF, EC, and UEFA assistance. About GHS 46.9 million would be generated from these football institutions.
Annually, FIFA contributes $750,000 paid in January and July every year into the coffers of the FA. Following Kurt Okraku's visit to Zurich after his election, FIFA gave the Ghana FA $250,000.
In January this year, the GFA received $500,000 from the world football governing body, making $750,000 within three months.
For CAF, each member association was on $100,000 per year, but it was increased to $200,000 by President Ahmad Ahmad in July last year.
It is unclear how much UEFA assistance would contribute to the money box. However, Pillar 3 of the assist programme centred on infrastructure says associations could receive up to €43,000 for projects such as minivans for grassroots transport, media broadcasting equipment, sports equipment, and so on.
Last week Friday, the GFA unveiled their minivan for the grassroots transport.
Protests, appeals, fines, are all sources of internal revenue generation, and it is expected to yield GHS 327,400, whilst players registration, intermediary and transfers are earmarked to give the FA GHS 8,769,122.93.
Other sponsorship proceeds, the leadership anticipates would generate GHS 6,774,651. The additions of these figures take the total budget to GHS 71,642,158.44.
The cost of other items such as fuel and water would be taken care of by companies the aims to partner.
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