Music streaming platform, Boomplay will now have its streaming data added to the data that informs the prestigious Billboard Hot 100, Billboard 200, Artist 100 and Billboard Global 200 charts.
This is part of the platform’s dedication to helping the African music industry unlock its full potential.
Boomplay streams will as well count towards all other Billboard U.S. and global charts that include streaming data.
This will be effective with data for the tracking week of October 15 through October 21 (Billboard charts dated October 30).
Within MRC Data’s Music Connect platform, Boomplay streams will be included in the ‘Others’ data bucket under Audio On-Demand with data visible on October 12, 2021, for streams beginning on October 8, 2021.
Boomplay’s streaming data added to the Billboard charts represent streams from its subscription tier and logged-in streams from its ad-supported tier, with streams from each tier weighted appropriately.
Billboard in a statement said, ”MRC Data’s foundation is built on providing the music industry and our clients with the most complete view of music consumption. We are excited to announce additional data being captured from Boomplay.’’
With millions of African songs being streamed on the platform globally, the inclusion of Boomplay’s stream data in the iconic charts provides African and international artistes and music on the platform the opportunity for more exposure on the global stage.
Boomplay’s Director of Content & Strategy, Phil Choi described Boomplay’s addition to the charts as a significant step in ensuring African artistes on the platform are fairly and equally represented where it matters.
He added that this also ensures that artistes have access to similar opportunities available to their international counterparts.
“While this might have seemed far-fetched in the past, we now have one foot in the door already following our partnership with Billboard Charts,” Mr Choi stated.
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