A Political Marketing Consultant at the University of Education, Winneba (UEW), says that the NPP capitalising on NDC candidate, James Gyakye Quayson's court trial in the wake of the Assin North by-election, could put their chances of winning in jeopardy.

Dr Tutu Boahene said, "It wouldn't be good for the NPP's attempt to get the seat for the part. I think that the NPP should have focused on their mandate and their objective of winning the seat rather than bringing in this court issues as the basis for their campaign." he said.

He explained on JoyNews' AM Show on Monday that the NPP's use of the opposition candidate's court trial to send their campaign message rather seems to be generating more support from the youth of Assin North Constituency towards Mr Gyakye Quayson.

According to him, there are indications that the youth within the constituency believe that the actions of the court and the communication lines of the NPP ahead of the by-election are a deliberate attempt to place the former Member of Parliament for the constituency, Gyakye Quayson behind bars.

This, he said is rather motivating the youth to vote for the seemingly persecuted NDC candidate regardless of the consequences thereafter.

"What I gather from the Assin North is that, now the youths particularly are seeing the actions of the court and the communications from the party, more or less as a deliberate attempt to put Gyakye Quayson behind bars.

"The people are now claiming, especially the youth that they would vote for him no matter the consequences. So they will know that this is what we did and this has been the consequence," he added.

The two major political parties are muscling up their campaign strategies in their bid each to capture the Assin North Constituency seat.

The NDC's candidate, James Gyakye Quayson was recently stripped of his status as a member of parliament for the constituency after a court ruled that he contested the seat as a dual citizenship holder in the 2020 election, an identity with which no person is allowed to occupy a public position, according to the law.

For the determination of the case, the court has also ruled that the hearing would be on a daily basis. This is despite the fact that Mr Quayson through his counsel requested that the case be heard after the by-election.

The rule has since been subjected to public scrutiny as some believe that the court is being unfair towards the NDC's candidate.

But the court has also explained that the allegations against the former MP are those that could end with him in jail, hence the rejection of a postponement.