
Audio By Carbonatix
Social media giant Facebook has seen its daily active users (DAUs) drop for the first time in its 18-year history.
Facebook's parent company Meta Networks says DAUs fell to 1.929bn in the three months to the end of December, compared to 1.930bn in the previous quarter.
The firm also warned of slowing revenue growth in the face of competition from rivals like TikTok and YouTube, while advertisers are also cutting spending.
Meta's shares slumped by more than 20% in after-hours trading in New York.
The slide in Meta's share price wiped around $200bn (£147.5bn) off the company's stock market value.
Shares in other social media platforms, including Twitter, Snap and Pinterest, also fell sharply in extended trading.
Chief executive Mark Zuckerberg said the firm's sales growth had been hurt as audiences, especially younger users, had left for rivals.
Meta, which owns the world's second biggest digital advertising platform after Google, also said it had been hit by privacy changes on Apple's operating system.
The changes have made it harder for brands to target and measure their advertising on Facebook and Instagram and could have an impact "in the order of $10 billion" for this year, according to Meta's chief financial officer Dave Wehner.
Meta's total revenue, the bulk of which comes from advertising sales, rose to $33.67bn in the period, narrowly beating market predictions.
It also forecast revenues of between $27bn to $29bn for the next quarter, which is lower than analysts had expected.
While the company has been making its own investments in video to compete with TikTok -owned by Chinese tech giant ByteDance - it makes less money from those offerings than its traditional Facebook and Instagram feeds.
Mr Zuckerberg said he was confident the investments in video and virtual reality would pay off, as previous bets on mobile advertising and Instagram stories have.
But, he noted, the firm didn't have to contend with a major rival during previous shifts in strategy.
"The teams are executing quite well and the product is growing very quickly," he said. "The thing that is somewhat unique here is that TikTok is so big a competitor already and also continues to grow at quite a fast rate."
Latest Stories
-
Kenyasi No.1 Omanhene funds and commissions new classroom block for Roman Catholic JHS
19 minutes -
“South Africa is nothing without Africa” – MTN Chairman Mcebisi Jonas condemns xenophobia
31 minutes -
Ex-Trump adviser John Bolton pleads guilty to mishandling classified documents
1 hour -
Six killed in recent Nkwanta South conflict to be buried today
1 hour -
France considers measures after Burkina Faso breaks off relations
1 hour -
We must respect court orders, but also protect media freedom — Suame MP on Herald Editor bail ruling
2 hours -
Education Minister orders daily anti-drug campaign in schools
2 hours -
Venezuela welcomes 1,600 foreign rescuers in urgent search for quake survivors
3 hours -
From local stories to global decisions: Why the G7 Summit 2026 matters
3 hours -
No health system can function effectively without well-trained pharmaceutical workforce – Asantehene
3 hours -
MTN Chairman Mcebisi Jonas blames state failure for rising anti-foreigner sentiment in South Africa
4 hours -
Ghana deploys 47 health workers to Saint Kitts and Nevis under migration initiative
5 hours -
Telecel Foundation donates life-saving equipment to Kumasi South Hospital, signs 2-year adoption MoU
5 hours -
“Law and politics run in parallel channels” — Barker-Vormawor on ECOWAS ruling in Torkornoo case
5 hours -
Getrude Torkornoo’s claims of unfair trial lacks basis – Twum-Barimah
5 hours