The Chief Executive Officer for Chris-Elle Beauty Spa, Christiana Formedi, has shared how she abandoned her Masters in Human Resources to pursue beauty and cosmetics.

Having developed an immense desire for beauty while growing up, she decided to enrol in a cosmetology school after secondary school to acquire the skills to start her own.

But her family did not give her the chance to open her business after completion and pressured her to continue with formal education, so she applied to a university to acquire a bachelor's certificate and eventually continued to pursue her master's.

However, while in school, her passion still hunted her, and she started selling cosmetic products to keep up with her daily activities.

The CEO shared her story with Joy Prime’s Asieduwaa Akumia on Prime Morning.

“I’ve always loved beauty and wanted to do something like this. I had a dream, and after SSS, I studied beauty therapy at FC Beauty School. I did FC for a year and had to go back to university because, as you know, our parents will always want us to follow a formal education. So I went to do my Bachelors in Sociology and Psychology, and afterwards I did the Masters in Human Resources, but somewhere along the line during the Masters, the drive to do beauty was still there. So, my first year in Masters School, I opened Chris-Elle. So, while I was in the MBA class, I was selling. Prior to that, during the Bachelors, I was selling cosmetics and clothes from my car.”

After selling from the trunk of her car for some time, she finally got a shop, but with few products. But she never quit the business, persevered to get more products to stock the shop, and employed someone to take care of it while she attended lectures.

Due to how determined and passionate she was, Mrs. Formedi violated the rules of finance she learned in school by not paying herself so as to invest more in the business to fully establish it.

Working with people could have been difficult for her, but for the HR course she pursued. She inculcated what she studied practically to be able to handle her employees because they did not understand her vision.

“They didn’t see the vision that I had, even though we had meetings, and I would tell them the projection for the week, month, and year. But along the way, I realised that it’s because of their educational background. It was difficult for them to see what I was seeing or understand me. There was a gap.”

She endured their services and is currently working with over five employees. She has also opened a school where she trains students in cosmetology while still selling other cosmetic products.