To promote a “World Without Waste”, in Ghana, Coca-Cola has donated Sprite Clear Bins to the University of Ghana through the University of Ghana Plastic Recycling Project (UGPRP).

This program is a follow-up to Sprite’s recent transition from green to clear PET plastic bottles. 

The bins will be placed around the campus to encourage students and staff to recycle plastic bottles regularly.

This is part of The Coca-Cola Company’s World Without Waste vision, which targets to collect and recycle the equivalent of every bottle or can it sell and use 50% recycled material in all its packaging by 2030.

Seshnee Naidoo, Franchise Director for the Equatorial Africa Region at Coca-Cola Africa said, "The future is clear – we are on a mission to create a World Without Waste, and Sprite’s clear PET packaging is a step in the right direction.

With the Sprite Clear Bins, we are making recycling easy and convenient, helping to reduce waste on campus and promoting recycling among students and staff.

By amplifying the sorting and recycling process, this initiative is expected to positively impact the local after-use plastics market by elevating the value of plastic waste.

Moreover, it would provide an enhanced income source for waste aggregators, further contributing to local economic empowerment.

Echoing the sentiment, Bethel Yeboah, Corporate Affairs Director, Equatorial Coca-Cola Bottling Company (ECCBC) West Africa Countries Business Unit said, "We remain committed to helping drive collective action to achieve a circular economy, and our partnership with the University of Ghana Plastic Recycling project on this initiative aligns with this goal.

"This symbolizes our dedication to a more sustainable campus community.”

In addition to the Sprite Clear Bins, 20 mega bins and a Tricycle were also to enhance plastic waste collection in the institution.

Through these actions, the Coca-Cola system in Ghana contributes to the ongoing efforts to achieve effective waste management practices among students, contributing to a cleaner campus environment.