Adom TV is set to roll out another soap opera, 'Veera', sure to banish any lingering doubt about the networks hypnotic hold on the Ghanaian audience.
Veera, an Indian family series adapted in Twi is a story about a brother who is forced by circumstance to become a mother to his half-sister. He shoulders the responsibility of taking care of his younger sister after the death of her mother.
Needless to say, the sacrifices they make for each other is nothing short of tremendous.
Their bond is unbreakable, but life's set of challenges and tragedy keeps throwing one salvo after the other at them. How far can love travel? How long can their bond endure?
Veera, meaning elder brother, provides riveting family entertainment which will hold you glued to your TV in the afternoon long enough for your favourite Kumkum Bhagya to take over in the evening.
Of course, local language adaption is a game-changing innovation by Adom TV that is set to stay. Your grandmother or landlord wouldn’t have to pester you for a live interpretation.
Adom TV’s channel manager Abena told myjoyonline.com, the TV station has honed its ability to touch the raw Ghanaian entertainment nerve.
Armed with its winning formula, there will be no stopping the stations aim to consolidate its hold on TV audience across the country.