Republic Bank Ghana and the Multimedia Group Limited have formalised a three-year partnership, with Republic Bank becoming the new title sponsor of the JoyNews Habitat Fair.

The partnership was officially signed and launched at the Republic Bank Head Office in Accra on Tuesday, August 11, marking a new phase in the collaboration between the financial institution and the media organisation.

The three-year agreement covers the JoyNews Habitat Fair across Multimedia Group brands and locations nationwide, positioning Republic Bank as the lead partner of the housing and property-focused initiative.

The deal builds on an existing relationship between the two organisations. Republic Bank has, for the past three years, served as title sponsor of the Habitat Fair organised by Luv FM in Kumasi.

Speaking at the signing and launch ceremony, General Manager of Joy Brands at the Multimedia Group, Fiifi Koomson, said the success of the Kumasi partnership had provided a strong basis for expanding the relationship into a national collaboration.

The national expansion was further highlighted by General Manager, Sales at the Multimedia Group, Max Fugar, who signed the agreement on behalf of the company.

Mr Fugar described the occasion as the return of the Habitat Fair “home” under a new national partnership with Republic Bank.

He also announced that the JoyNews Habitat Fair will be held in Accra, Kumasi and Ho this year, extending the event’s reach to the Volta Region.

He expressed appreciation to Republic Bank for its continued support and assured the bank that the Multimedia Group would deliver on the commitments under the new partnership.

See more photos below from the event: