
Audio By Carbonatix
The words, “Better, “Ghana” and “Agenda” are such common words in our nation’s vocabulary that, it is more likely for the "uneducated" to have come across them, use them, or heard them used. (I even have a friend nick-named “Agenda”)These words instantly project a vision easily grasped by the masses and the direction-less mind. “Ghana” as it is, could be made “Better” and that is our “Agenda”, simple, sweet and short. It sums up all the areas in which Ghana is currently deprived and depraved; economically, politically, socially, etc. The words easily stick to the mind.But ladies and gentlemen, these words have no meaning when they are uttered by the P/NDC. In its usage, they are only alchemical symbols purposefully concocted to sedate Ghanaians. And we have 20 years of history to back this assertion.At first, it was “Accountability and his friends” and later repackaged as “Vision 2020”. Before we knew it, it was the “New NDC” which morphed into AGBA. (Please forgive me; I have lost track of timelines, sequences and messages after years of P/NDC’s metamorphosis) But what have they got to show for after 20 years and counting? Yet Ghanaians, euphorically, continue to hail them. Isn't that sedation?“Life, Liberty and Property” was the original coinage by the U.S founding fathers. But even they, as wealthy-plantation wealthy- as they were, realized the “sinister” connotation associated with “property” in mass politics. Thus we now have “life, liberty and the pursuit of happiness”.The NPP’s manifesto which, in reality, is a superior philosophy has been saddled with an Albatross; with “property”, “owning” and “Democracy”.
In the first place, these words were, until recently, very uncommon in our polity. In Ghana, basic Democratic tenets are still fighting for a place in our consciousness after years of Dictatorship. Consequently, “POD” gets lost in translation in a very politically savvy-less society.Yet we know that the eight year record of the NPP is, politically, socially and economically, light years ahead of the twenty years of the P-NDC.Further more, most people believe that one of the reasons why the Party lost the 08 elections was its failure to properly convey its enviable achievements to the electorate. As much as concrete achievements are the most visible tell tale signs of progress, the message and the medium, through which they are presented, are equally important. For this reason, many Ghanaians still hold the impression that the achievements of NPP’s administration are less than stellar.To erase this impression, to effectively pound in its message and to avoid future “calamities”, the party may have to recast its philosophy in a different light and phrase. Instead of “POD”, the Party could coin a phrase in vernacular expressing the same philosophy as enshrined in its manifesto. We should bear in mind that in the classroom, POD would win. But to the masses, AGBA sounds like the Ninth Symphony. And the masses are the target not the professors.Thus, the Party has less than two years to re-christen its message if it “recognizes” that “POD” is ineffective. (I believe so). It could take advantage of August 7 to roll out the new….to coincide with the election of the flag bearer.For as at now, the Party’s message continues to be drowned by “a better sounding philosophy”; a charlatan’s noise.By Akwasi A. Afrifa Akoto
DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.
Tags:
DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.
Latest Stories
-
Oil hits one-month high as US, Iran step up attacks in Strait of Hormuz
25 minutes -
Nigeria’s oil output hit highest level since 2020 in June, regulator says
34 minutes -
What Is Wrong with Us? The children are not failing us. They are following us.
41 minutes -
US judge voids Donald Trump’s $1.8bn settlement with IRS that gave him immunity from tax audits
43 minutes -
10 years of Pokémon Go and the millions still trying to catch ’em all
54 minutes -
California leads lawsuit to block Paramount Warner Bros mega merger
1 hour -
EU announces restrictions on trading Sudanese gold
1 hour -
Four giants. One crown. The World Cup reaches its defining moment.
2 hours -
UK murder suspect bought gun in South Africa, possibly to kill himself, police say
6 hours -
Oxford begins first human trial of Bundibugyo Ebola vaccine
6 hours -
US burrito chain Chipotle opening first outlet in Mexico
6 hours -
YouTube still recommending eating disorder videos to teens, research finds
6 hours -
Trump reinstates Iran port blockade and vows 20% charge on cargo passing through Hormuz
7 hours -
National Chief Imam mourns Yaa Naa Abukari II, hails him as a symbol of unity and integrity
7 hours -
Ghana Medical Trust Fund reviews Cape Coast Teaching Hospital partnership to deliver better care
7 hours