The newly elected President of Rugby Africa (www.RugbyAfrique.com), the continental governing body for rugby in Africa, Mr Herbert Mensah, will discuss the business of sport in a one-to-one fireside chat at the 2023 Africa Investment Forum (AIF) (www.AfricaInvestmentForum.com) on Thursday, November 9 in Marrakech, Morocco.  

Championed by the African Development Bank and seven other founding partners (Africa50, Africa Finance Corporation, Afreximbank, Development Bank of Southern Africa, European Investment Bank, Islamic Development Bank and Trade and Development Bank), the Africa Investment Forum is Africa’s investment marketplace to accelerate transactions to close Africa’s investment gaps.

Founded in 2018, the Africa Investment Forum has mobilized nearly $143 billion in investment interest. The event brings together heads of state, business leaders, decision makers and investors to advance critical investment transactions to closure. Previous attendees include H.E Paul Kagame, President of the Republic of Rwanda, H.E Cyril Ramaphosa, President of the Republic of South Africa, and H.E Nana Akufo-Addo, President of the Republic of Ghana. 

The sports industry in Africa is experiencing rapid growth, with the potential to generate jobs, improve public health, foster social inclusion and drive economic growth. According to PricewaterhouseCoopers (PwC), the industry was valued at $7 billion in 2018 with an expected growth of $12 billion in 2027. Despite the potential, investment across Africa remains limited, with only 1% of startup financing directed towards the sport sector. 

Rugby Africa President, Herbert Mensah, continues to emphasize the business potential of rugby across Africa. Since his election, President Mensah has called for a change of mindset from African governments and international organizations to increase investment in rugby across Africa. In June, President Mensah delivered a keynote speech on treating rugby as a lucrative business venture at the Bloomberg New Economy Gateway Africa 2023 event in Marrakech, Morocco.

Watch the video on the Bloomberg Website: https://apo-opa.info/466rOcr  

The annual three-day Africa Investment Forum Market Days event will commence on Wednesday November 8 to Friday November 10 under the theme “Unlocking Africa’s Value Chain” in Marrakech, Morocco.

Read more information about the Africa Investment Forum: https://www.AfricaInvestmentForum.com/en

Distributed by APO Group on behalf of Rugby Africa.

Media contact:
Nicole Vervelde
Communications Advisor to the President of Rugby Africa
rugby@apo-opa.com

About Rugby Africa:
Rugby Africa (www.RugbyAfrique.com) is the governing body of rugby in Africa and one of the regional associations under World Rugby. It unites all African countries that play rugby union, rugby sevens, and women's rugby. Rugby Africa organizes various competitions, including the qualifying tournaments for the Rugby World Cup and the Africa Sevens, a qualifying competition for the Olympic Games. With 39 member unions, Rugby Africa is dedicated to promoting and developing rugby across the continent. World Rugby highlighted Ghana, Nigeria and Zambia as three of the six emerging nations experiencing strong growth in rugby.