Audio By Carbonatix
English Premier League football club Manchester United have signed a seven-year sponsorship deal with General Motors to have the Chevrolet brand on their shirts from 2014, the club said on Monday.
The surprise announcement came after GM's marketing chief resigned on Sunday, a departure reportedly linked to a partnership deal between the carmaker and the club announced at the end of May.
The US-based car company will replace Aon, whose partnership with United began in the 2010-11 season.
"This is a fantastic, long-term deal for the Club," said Commercial Director Richard Arnold.
"We have been partners with Chevrolet for only six weeks, but already they have produced some fantastic ideas that will benefit both the partnership and our 659 million followers around the world."
DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.
Tags:
DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.
Latest Stories
-
Bui Power Plant galamsey must be treated as national emergency – Collins Adomako
8 minutes -
Staff of DBG give back to communities
20 minutes -
CAF condemns “unacceptable behaviour” at AFCON final, opens review for disciplinary action
21 minutes -
Shatta Wale sues Blakk Rasta for GHS 100 Million over ‘King of Fraud’ allegations
25 minutes -
Galamsey Threat: Adomako-Mensah calls for 24-hour security at Bui Power Plant
36 minutes -
Afigya Kwabre North MP admits politicians failing in fight against galamsey
39 minutes -
DCE appeals for completion of Agenda 111 hospital in Asutifi North
44 minutes -
I don’t care who wins NPP primaries; may the best candidate emerge – Kofi Amoabeng
47 minutes -
Lower Manya Krobo MP rewards constituents for outstanding contributions to Kroboland development
49 minutes -
Elixir or Placebo? Microeconomics as the litmus test for Ghana’s Macroeconomic Recovery
54 minutes -
I won’t celebrate Ken Ofori-Atta’s troubles – Kofi Amoabeng
1 hour -
GPRTU announces a crackdown over illegal fare increases
1 hour -
COPEC urges NPA to scrap fuel price floors to ease costs for consumers
1 hour -
“Underestimate Dr Adutwum at your own risk” — Adutwum camp fires back at Bryan Achampong video
2 hours -
The role of curriculum in transmitting societal values: Why NaCCA must be resourced and empowered
2 hours
