Audio By Carbonatix
A child rights activist is kicking against the use of children in political campaign adverts.
Bright Appiah believes such ads are a violation of the rights of the children as enshrined in the constitution.
His criticisms follow recent political campaign ads in which children were clamouring for the free Senior High School being promised by the New Patriotic Party flagbearer Nana Akufo-Addo.
Children were also used in the run- up to the 2008 election as well as the one before it.
Bright Appiah is convinced the children are often exploited in such adverts. He told Joy News the fundamental rights of children must be respected.
When his attention was drawn to the fact that these children may have been used with the consent of their parents, Appiah retorted parents do not have the sole authority to determine whether their children can be used for such ads.
He said the social welfare and other allied institutions must be involved in such decision.
But the Executive Secretary of the Advertising Associations of Ghana Mr. Francis Dadzie said there is no law that bans the use of children in any type of advert in Ghana.
He said the only concern as specified in the ethics of international advertising is exploiting the innocence of children and getting them to pressurize their parents to buy some products for them.
But the use of children in adverts cannot be banned, he insisted, explaining there are clearly defined roles children can be allowed to play in adverts.
“If there is a political party that has a product or service or benefit that is targeted at children, you have to use your daughter and not you, Dadzie told Joy News’s Dzifa Bampoh.
DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.
Tags:
DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.
Latest Stories
-
‘The nation is behind you’ – Bawumia backs Black Stars for strong world cup start
2 minutes -
Photos: Mahama, Ouattara sign joint declaration on cocoa sector reforms
7 minutes -
Heal Komfo Anokye Project registered by private persons who refuse to account and hand over to KATH
26 minutes -
Electing MMDCEs could strengthen local accountability and tackle flooding – Dr Offei-Aboagye
34 minutes -
Kufuor backs OMJ SoccerFest 2026 as Foundation seeks blessings ahead of landmark tournament
35 minutes -
NPP has strong chance of winning 2028 election if united – Afoko
36 minutes -
Edem Agbana welcomes $300m World Bank support for secondary education
46 minutes -
Government urged to upgrade Nkwanta South Hospital to improve healthcare delivery
46 minutes -
Interior Minister lifts ban on motorbike use in Binduri
51 minutes -
A Green Card is not a sanctuary: What Ken Ofori-Atta’s immigration victory really means
54 minutes -
STARR-J Project could transform learning conditions in Ketu North schools – Edem Agbana
1 hour -
Adamus Resources denies security officer shooting, calls for Police investigation into illegal mining death
1 hour -
Agave youth demand resolution of chieftaincy disputes to safeguard peace and development
2 hours -
Ato Forson extends lead in NDC flagbearer race as Asiedu Nketia, Haruna Iddrisu trail in New Global Info Analytics poll
2 hours -
Sweden Stands with West African Defenders: Ambassador Catharina Cappelin joins RFLD Dakar Convening
2 hours