Telecel Ghana is marking its annual Care Month this October to celebrate loyal customers and recognise the contributions of frontline employees, in line with the theme for this year's international Customer Service Week celebration - Going Above & Beyond: Connecting through CARE.

Telecel’s Care Month kicks off on October 7, with an exciting array of activities, underpinned by the telco’s core values of care, integrity, and innovation.

Throughout the month, Telecel Ghana will celebrate its internal and external stakeholders through initiatives, including customer rewards and giveaways, workplace visits, special voice and data promotions, and customer education campaigns.

Telecel Ghana's CEO, Patricia Obo-Nai said, "We recognise and celebrate the support and loyalty of our customers over the years and are delighted to reward them with amazing incentives throughout October at our retail shops across the country and on our Telecel Play app. Thank you for entrusting us with your digital and telecom needs.”

For customers, Care Month will be filled with rewards including cakes, free data bundles, discounted food vouchers, souvenirs and discounted cinema tickets among others.

Another distinctive initiative for this year’s CARE Month is the Super Care upgrade. 

An improved, targeted customer service enhancement for the Deaf community to promote greater inclusion.

It includes onboarding assistive technology on the Telecel Play App to ensure Deaf customers access customer support seamlessly and benefit from tailored discounted data and SMS bundles.

In collaboration with the Ghana National Association of the Deaf (GNAD), Telecel Ghana will hold engagement sessions with the Deaf community to make them aware of the tailored customer service enhancements and packages.

Telecel Ghana will also roll out an interactive educational campaign on its self-help customer service channels, including accessing Telecel Cash and its virtual assistant, TERi on the Telecel Play App.

Telecel employees are not left out of the Care Month celebration as there will be internal appreciation initiatives for frontline staff, including awards for top-performing staff, health and wellbeing talks, treasure hunt and special costume days, among others.

General Manager of Commercial Operations, Mercy Dawn Akude said “In line with this year’s theme, we are committed to going above and beyond for our customers.

"We count on their constructive feedback and insights which have been instrumental in shaping our customer-centric service approach.

"We believe in strengthening our long-term relationship with customers, built on trust, reliability, and exceptional service.”

CARE Month is an annual celebration of the loyalty of customers and the dedication of frontline employees by Telecel Ghana.

Customers should keep an eye on Telecel Ghana’s social media channels and visit their retail shops to participate in the rewarding activities planned for October.