Audio By Carbonatix
Nissan has issued a statement denying that it’s in discussions to work with Apple on the US company’s long-rumored autonomous car project.
Earlier today the Financial Times reported that Apple had approached the Japanese automaker about a potential partnership “in recent months.”
“We are not in talks with Apple,” a Nissan spokesperson tells Reuters. “However, Nissan is always open to exploring collaborations and partnerships to accelerate industry transformation.”
That statement doesn’t address whether the talks ever took place, which means it doesn’t directly contradict the Financial Times’ story.
That report said that “the contact was brief and the discussions did not advance to senior management levels following divisions over branding for the iPhone maker’s electric vehicles.”
The breaking point was said to be Apple’s request that Nissan manufacture cars carrying Apple’s branding.
“We have our own customer satisfaction, which comes by car. No way we are going to change the way we make cars,” Nissan COO Ashwani Gupta tells the Financial Times, again stating that talks aren’t happening now without confirming if they ever did.
“The way we design, the way we develop, and the way we manufacture is going to be as an automotive manufacturer, as Nissan.”
The recent speculation over Nissan comes after Hyundai said it wasn’t in talks with Apple on the project.
Hyundai has been the primary subject of rumors over the partnership of late, not least because the Korean carmaker itself issued and swiftly retracted a statement saying it had entered discussions with Apple.
Analyst Ming-chi Kuo believes the first Apple car will be built on Hyundai’s E-GMP platform and ship in 2025 at the earliest.
Latest Stories
-
NPP sets August 31 to September 3 for vetting of national officer aspirants
12 minutes -
Can Chairman Wontumi contest NPP National Chairman?
15 minutes -
NPP 2026 National Officers Elections: Nomination window ends with 50 aspirants in race for nine positions
27 minutes -
Labadi Beach Hotel marks 35 years with plans for new investments and developments
29 minutes -
Was Afenyo-Markin’s GoldBod criticism justified or exaggerated?
29 minutes -
Energy Commission, Ghana Hotels Association train Bono East hoteliers on energy efficiency
41 minutes -
NSMQ 2026: Boa Amponsem roars into one-eighth as Berekum SHS, Bolgatanga Girls’ bow out from prelims
44 minutes -
NSMQ 2026: Asanteman SHS books one-eighth spot as Senya SHS’s 2nd bid ends in heartbreak
54 minutes -
GHS unveils new framework to improve Ghana’s preparedness for health emergencies
60 minutes -
Suspected robber crashes stolen taxi into traders while fleeing mob at Ejisu
2 hours -
NSMQ 2026: Kumasi Academy secures one-eighth spot after commanding win over Bueman SHS, Hohoe EP SHS
2 hours -
Republic Bank-JoyNews Habitat Fair: Day 2 ends on high note as patrons enjoy exciting discounts
2 hours -
Big Push: Upper West MPs inspect N12 works, optimistic improved roads will curb robberies
3 hours -
India is turning to ancient water systems as modern ones run dry
3 hours -
NSMQ 2026: Anum Presby survive tense battle to deny St. Charles Minor Sem. one-eighth spot
3 hours