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The Cocoa Processing Company says it wants to focus more on its confectionery operations to improve on its profitability.The company which was established in 1965 has three plants, two for the processing of cocoa beans into butter, powder, liquor and others whilst the third is for confectionery.The Public Relations Manager of CPC, Ekow Rhule, says their semi-finished products, despite the quality of the Ghana cocoa tend to suffer because of the high price volatility on the international market.He cited cocoa butter, saying unlike last year when “we sold cocoa butter for $7,000 per tonne, this year we are not even able to get $4,000 per tonne.”He said the problem was compounded by the high cost of utility tariffs the company has to pay.Mr Rhule told Joy Business the new strategy would significantly improve the fortunes of the company.That he said was because “for the confectionery, you have control over the pricing.”He said the company was looking to turning about 30 per cent of its semi-finished products into chocolate.Source: Joy Business/Ghana
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