Hollard Ghana has introduced a new corporate cloth as part of its drive to be authentically Ghanaian and to enhance team-spirit.
Speaking on behalf of the group, Managing Director, Hollard Life Assurance, Nashiru Iddrisu, said, “The Hollard Cloth offers a unifying opportunity for us to identify under our Hollard Way of being team-oriented in our effort to embed a high-performance culture. It’s no wonder Hollard Ghana has been recognized as a Top Employer by the international Top Employer Institute, two years running and gunning for a third.”
Mr Iddrisu, “The Hollard cloth was locally manufactured by Akosombo Textiles Limited and we’re proud to wear it with pride each Friday as part of the national Friday wear initiative and during our corporate events.”
Group Head, Marketing and Corporate Affairs, Cynthia Ofori-Dwumfuo, said the cloth is a distinct brand marker. “In our bold company colours, the Hollard Ghana Cloth is made of wax print, in predominantly purple with alternating circular flowery patterns in aqua and gold, interspersed with our orange dot and company logo. With this cloth, we’re authentically Ghanaian. We hope to be easily identified as the vibrant and innovative company that we are; we will be Ghana’s Favourite Insurer.”
Decked out in various attires sewn with the new fabric, staff of Hollard’s companies gathered at the Group’s headquarters at Capital Place in Airport Residential in Accra, for a commemorative photo and happy hour session.
Hollard Ghana combines its deep local knowledge of the market with the world-class expertise of an international insurance brand. Headquartered in South Africa but with feet firmly planted on Ghanaian soil, Hollard delivers innovative insurance solutions customised to the unique risks Ghanaians face.
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