Saltside, the parent company of Tonaton, has appointed a new Managing Director, Zubair Riaz.

Mr Riaz’s tenure started on March 1, 2017, and he takes over from Sandra Abrokwa Owusu-Kyeremanten.

Zubair Raiz has extensive experience in classifieds, start-ups, operations, strategy and policy formulation.

He was head of Saltside’s group operations before taking on this new challenge in Ghana. He has experience of working in the Middle East, Asia and Africa.

Recently he also performed duties of Managing Director for Efritin.com; a sister classified site in Nigeria. Before joining Saltside, Zubair has worked with large scale operations of multinationals like Telenor and Samsung.

Tonaton, is Ghana’s number 1 classifieds online marketplace where one can find listings of both used and new items to purchase. With approximately 30 million plus page views on Tonaton, people from all walks of life advertise their products and services on Tonaton.com.

Speaking to the press, Zubair said “Ghana is picking up in terms of internet penetration and like more developed countries, the use of the internet as a medium of transacting business is becoming the preference of the people. 

Tonaton has come to stay and we will grow with the market as it also adjusts to transacting business over the internet. Hence, my focus will be to grow the Ghana market and drive company’s profitability by introducing high-quality services and adding value to people’s lives”.

Tonaton has become a household name where whenever everyone thinks of buying or selling an item, their first point of call is Tonaton, which locally means “Buy and Sell” in the Ghanaian Twi language. 

Since its establishment in 2013, Tonaton has boosted the sales of its users by the introduction of the membership service in September 2015. 

This service allows businesses to own virtual shops online. Also, with the relevance of their audience, cooperate bodies are now shifting to advertising using Tonaton’s banner advertisement service for visibility of their brands to increase profitability.