
Audio By Carbonatix
New findings from Juniper Research finds that over 1.75 billion mobile phone users will have used their devices for banking purposes by the end of 2019, compared to 800 million this year.
The report notes that mobile banking technology is currently available in most regions of the world, driven by exceptional consumer demand, especially in the developed regions. Providers such as the Bank of America have already announced, back in 2013, that more of their customers are logging in to their mobile services than through their online system.
Additionally the new report, Mobile & Online Banking: Developed & Developing Market Strategies 2014-2019, notes that emerging countries such as China, India and Bangladesh also witnessed significant growth in the past 12 months.
“The level of maturity in number and innovation of services being offered in the market across several geographical areas, demonstrates that banks now regard the mobile channel as an indispensable revenue-stream. However, with the mobile channel becoming a key customer retention strategy, it presents a great challenge to traditional institutions," report author Nitin Bhas added.
The scale of this challenge has been confirmed by the decreasing number of branch visits by consumers and also the closure of physical bank branches over the past 12-24 months. For example, in April 2014, RBS UK announced the closure of 44 branches across the UK.
The report also notes that nearly 100% of the banks analysed had some sort of mobile (SMS, Browser and App based) and online banking offering, with almost every bank having apps available for at least 1 smartphone OS. Banking apps are ranked highly amongst the most downloaded financial apps in different app stores, with banks reporting high number of average logins per month per user.
The whitepaper, ‘Digital Banking ~ Mobile and Beyond’ is available to download from the Juniper website together with further details of the full report and Interactive Forecast Excel (IFxl).
Latest Stories
-
Supreme Court allows Trump to restrict asylum seekers at border
4 minutes -
Europe’s heatwave shifts east as France raises health alert to highest level
4 minutes -
NPP NEC convenes to review internal reorganisation and election preparedness
6 minutes -
Upgrade report on 20 districts and 12 municipalities submitted for approval – Ahmed Ibrahim
9 minutes -
Inna Patty, Kafui Dey, Okyeame Kwame, Stacy Amoateng named judges for 69th Miss Ghana auditions
12 minutes -
AMA launches Waste Optimisation Strategy to drive source separation, composting, climate action
31 minutes -
500 nurses enrolled in new specialist training programme
34 minutes -
Heavy security deployed after Kasoa MCE, NDC officials storm Obaatanpa Radio
34 minutes -
Akofena is our new leader. He was not present at alleged shooting incident – KAMOG
47 minutes -
Obaapanyin Lucy Ennin Arhinaraba Abeduwa
58 minutes -
Elder Dr Samuel Kwesi Nkansah
1 hour -
Mrs Grace Opoku
1 hour -
I only received processed data – Former NSA Accountant distances himself from hire purchase list
1 hour -
I dated my best friend after releasing ‘Bestie’ – Abochi reveals
2 hours -
Ralph Poku-Adusei pays nomination fees for all Bekwai NPP constituency executive aspirants
2 hours