The 2009 Joy Bridal Fair comes off June 25-28 with organizers of the event promising the biggest ever showcasing of bridal wares and services. At the launching of the event on Friday, Sales Manager Max Fugah said this year’s edition presents unique opportunities for exhibitors. He said management and staff of the station are puting finishng touches to preparations and assured the an exciting exhibition. The Joy Bridal Fair which has been running since 2003 “is to put together the biggest collection of providers of products and services relating to the organization of marriage ceremonies,” he explained. Since its 2003 maiden edition at the Golden Tulip Hotel, the programme has come to represent the essence of beauty in marriage and convenience in organisation, assuming also the industry’s enviable position as the single biggest bridal event in the country. Participation in the programme has been increasing over the years with the 2009 edition expected to attract over 150 exhibitors. The operations manager for Allure Ghana, title sponsor for this year’s fair, Kenneth Kpodoh, said his company finds it rewarding to be associated with the fair, adding “We want to identify with where the winning team is going to.” Allure Ghana has been part of the annual event since inception and aims to rebrand the business fair in the immediate future.