Every rising star in the music industry relies heavily on publicity and media visibility to maintain their relevance.
Their desire for stardom and success is unquenchable, as they will go to any length to gain global recognition when their songs are released.
However, gospel singer Akesse Brempong is not bothered about his visibility on social media.
Sharing why he is not desperate for a massive social media presence in an interview with Amelley Djosu on Joy Prime’s Celeb Biz, the said he prefers to allow his hard work and achievements speak for him rather than blowing his own trumpet.
Recounting Jesus' story, he believes that good works can attract attention.
“Jesus didn’t need media attention; He was media attention. When he enters a city, all he has to do is heal one leper. So, let your work speak for you,” he narrated.
To emulate Jesus' life, the 'Blessed' hitmaker has stated that he is more concerned with the impact of his songs on people's lives.
He believes that his accomplishments generate publicity and recognition without requiring him to promote himself.
Reacting to the question of whether his reserved nature does not affect his visibility, Akesse Brempong said, “If you look at it the business way, it does; after all, you’re a musician, and people must see you do your thing. But if you look at it the ministry way, not at all.”
The singer relayed how a fan testified about being healed after listening to one of his songs.
For this, Akesse Brempong says he is more focused on the impact of the message in his music than monetary benefit. But money also plays a vital role because his crew must be paid to help with their upkeep.
Watch the full interview below:
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