The compelling success story of the Chief Executive Officer of rLG Communications, Roland Agambire was once again rewarded as he was crowned the 2011 Marketing Man of the Year at the 23rd Chartered Institute of Marketing Ghana Marketing Performance Awards held last Saturday.

The rLG CEO took home the most coveted award on the night previously won by Mr. Samuel Amo Tobbin, CEO of Tobinco Pharmaceuticals Group of Companies.

The 38-year-old man who hails from Kassena Nankana, one of the poorest districts in Northern Ghana made history as he became the youngest man to have been crowned with the CIMG diadem.

Mrs Ellen Hagan, Chief Executive Officer, L’aine Services, a Human Resource Development organisation, headquartered in Accra was also adjudged the 2011 CIMG Marketing Woman of the Year at the impressive and colourful ceremony held at the Banquet Hall of the State House.

An elated Agambire, who’s rLG phones also won the Product of the Year, expressed disappointment that there are no policies that protects the indigenous industries against established foreign companies

According to Agambire, the situation has created an unhealthy competition for his firm explaining that this was one of the reason why people dont’t patronise the rLG phones.

The 23rd Marketing Performance Awards rewarded the efforts of 34 individuals and organizations who distinguished themselves in the year under review. The theme for this year’s event was The Role of Marketing for Sustainable Multi-Party Politics.

The CIMG President, Mrs Shola Safo Duodu in her address stated that what the Ghanaian political terrain requires is better marketing that focuses on current and emerging needs of the electorate.

As Ghana heads to the December 7 polls, Mrs Safo Duodu counseled politicians not to use coercion as a means of appealing to the electorate but rather their ability to convince the electorate about one’s candidate character, policies, leadership potential among others.

Click here to see photographs of the CIMG awards.

Find below list of full award winners.

PERSONALITY

MARKETING MAN OF THE YEAR,2011
ROLAND AGAMBIRE
CEO RLG COMMUNICATIONS

MARKETING WOMAN OF THE YEAR, 2011
MRS. ELLEN HAGAN
CEO L’AINE SERVICES

MARKETING PRACTITIONER OF THE YEAR, 2011
KWAME A.B. WIAFE
COMMERCIAL DIRECTOR
PZ CUSSONS GHANA

MARKETING STUDENT OF THE YEAR, 2011
MR. VICTOR NII TETTEY MAC-CARTHY,
COMMERCIAL TRAINING MGR,
CROWN AGENTS GHANA LTD.

CIMG HALL OF FAME –RETAINERS

INSURANCE COMPANY
SIC INSURANCE COMPANY LTD

MOTOR FIRM
TOYOTA GHANA LTD

RETAIL OUTLET
MELCOM GROUP OF COMPANIES

INSURANCE COMPANY
VANGUARD ASSURANCE COMPANY

MEDIA

OUTDOOR ADVERT OF THE YEAR 2011
DALEX FINANCE (PAMPERING)

PRINT ADVERT OF THE YEAR 2011
L’AINE SERVICES (BENDING OVER)

TV ADVERT OF THE YEAR 2011
GHANA AIDS COMMISSION – AIDS CAMPAIGN(AZONTO)

RADIO ADVERT OF THE YEAR 2011DEVTRACO
MASTERS PLAN GATED COMMUNAL LIVING

TV PROGRAMME OF THE YEAR 2011
VODAFONE HEALTHLINE

RADIO PROGRAMME OF THE YEAR 2011
EYE WITNESS NEWS – CITI FM

BRAND ACTIVATION OF THE YEAR 2011
LIFEBUOY HANDWASH – UNILEVER

COMMUNITY

NOT FOR PROFIT ORGANIZATION OF THE YEAR 2011
BUSINESS ADVOCACY CHALLENGER FUND (BUSAC FUND)

INSURANCE COMPANY-LIFE OF THE YEAR 2011
ENTERPRISE ASSURANCE COMPANY

INSURANCE COMPANY-GENERAL OF THE YEAR 2011
METROPOLITAN INSURANCE COMPANY

HOSPITALITY FACILITY OF THE YEAR 2011
GOLDEN TULIP,KUMASI

PETROLEUM COMPANY OF THE YEAR 2011
TOTAL PETROLEUM GH LTD

MEDIA ORGANIZATION OF THE YEAR 2011
GLOBAL MEDIA ALLIANCE

MOTOR FIRM OF THE YEAR 2011
AUTO PLAZA LTD

BANK OF THE YEAR 2011
AGRICULTURAL DEVELOPMENT BANK

INDIGENOUS CATERING FACILITY OF THE YEAR 2011
YAA SERWAA – KUMASI

ISP COMPANY OF THE YEAR 2011
BUSY INTERNET

TELECOM COMPANY OF THE YEAR 2011
VODAFONE GHANA

MARKETING ORIENTED ORGANIZATION OF THE YEAR 2011
TOBINCO PHARMACE LTD

AIRLINE OF THE YEAR 2011
KLM

RETAIL OUTLET OF THE YEAR 2011
SOMOVISION GHANA LTD

MANUFACTURING CO. OF THE YEAR 2011
ASADTEK GROUP LTD

AGRO BASED CO. OF THE YEAR
AKATE FARMS

PRODUCT

PRODUCT OF THE YEAR 2011
RLG PHONES

EMERGING BRAND OF THE YEAR
BEL-AQUA

SPECIAL AWARD
MRS. SALOMEY FRANCOIS, EXECUTIVE DIRECTOR AND FOUNDER OF NEW HORIZON SPECIAL SCHOOL

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