Coconut here, coconut there, coconut everywhere...you may have casually purchased one or more coconut recently and by so doing spending ¢1 or ¢2 in the process.

Buying one or two means you have contributed to making the coconut economy move many steps ahead and closer to offering cocoa a healthy competition.

In the first part of a five-part series, Joy News’ Komla Adom spotlights the fruit that’s suddenly gained superfood status and why scores of Ghanaians cannot do without it. 

Watch the video report below: