Ghanaian musician Chief One has observed that some of his colleagues, despite having the financial means, are reluctant to invest in creating music videos.

Speaking on E Vibes, he told Becky that believes that this attitude is bad for the development of Ghana's music industry.

“In Ghana, we don’t really spend on video. They have money but they don’t want to spend on music videos. Some of my colleagues have money, they flaunt it but for music video, they can't shoot it and that’s bad of us,” he said.

Michael Ivan Nyagamagu, known in showbiz as Chief One, is a Ghanaian Hiphop/HipLife artiste hailing from the Volta Region.

The artiste is next in line to feature on E Vibes, where he will take fans on a journey through his rise to stardom.

The E Vibes show aims to rekindle memories by delving into the interviewees’ journeys and their experiences on their way to the top, with the hope that their unique stories will shape the younger generation.