Akisi Ackah, the Director of Marketing and Communications at GMX Multimedia, the company responsible for the GMX music streaming platform, has refuted claims that government is funding the project.

In her explanation on Hitz FM, she told DJ Slim on Showbiz Review Xtra that government has no financial commitment with the streaming platform and that the kind of support government is offering GMX is purely regulatory.

"There are various ways of partnering with an entity or a government. And what we are deriving from the government is not necessarily funds but also operational and other support that we can get from the government," she stated.

Akisi noted that government, through the Ministry of Tourism, Arts and Culture, will make sure the platform addresses some of the industry's problems.

"Earlier on, I mentioned how the whole App is connected to addressing some industry concerns through GHAMRO. GHAMRO works in connection with the Ministry of Tourism, Arts and Culture and that's where the partnership comes in, that's where the support comes in.

On top of that, when it comes to the regulatory environment, who is in a better place to really champion the regulatory environment than the government? So the government, through the ministry, is supporting us with the regulatory environment which goes to support the whole industry at large, with regards to issues like piracy and connecting issues around that," she said.

She went ahead to say government will rather be making financial commitment to the GHAMRO-music monitoring component on the the GMX platform.

"GMX is an integrated tool but there is a GHAMRO component of the tool that is owned by GHAMRO and that is what he was referring to with regards to the development expenses. Not the streaming tool; it's the GHAMRO bit of it," Akisi said.

However, earlier in October when the Vice President, Dr. Mahamudu Bawumia announced the launch of the streaming platform, he mentioned that government would provide funding for its "development expenses."

"The work have been completed and we have joint work between MUSIGA, GHAMRO, music producers and the private sector. We are going to support this and make sure that we take care of the development expenses related to this platform," Dr. Bawumia said.

Ghana Music Xperience (GMX), a new Ghanaian-owned music streaming platform, was launched at the De Icon Centre in Accra on October 30, 2024.

The platform owned by GMX Multimedia and designed by Omni Strategies, is being operated with support from the Ministry of Tourism Arts and Culture.

The music streaming platform will be operational from January 2025.