Kumasi-based Microfinance Company, the Global Investments and Financial Services (GIFS) is embarking on an investment advisory drive to encourage individuals and business entities to diversify their financial resources. The company is also rolling out high yielding investment portfolios to support low-income earners and the self-employed, following the granting of Investment Adviser’s License by Ghana’s Security and Exchange Commission (SEC). Barley six months into operations, managers of GIFS say the company’s innovative and sound management practices have endeared it to the investing public, recording a client base of over 4,200 within the period. Business Development Consultant, Charles Kofi Ogbeh has told Luv Bizness Report the license from the SEC will position the company to support enterprise growth and individual financial empowerment. “In the past six months, we’ve been able to advance 72 individual loans and close to Gh¢200,000.00 in terms of the loans portfolio… and with the investment advisory services that we are coming to provide, we would be serving a larger market. “Companies and individuals have funds lying there but don’t know the actual mutual fund that they have to invest in to get higher returns”, Mr. Ogbeh observed, saying the GIFS would be serving the needs of such groups. He added that the company has introduced a Pay-Yourself Account to help entrepreneurs overcome the financial challenge of dipping into the accounts of the business to pay themselves wages or salaries. Story by Kofi Adu Domfeh/Luv Fm/Ghana