Across Africa, the story of digital transformation is being rewritten by our very own people.

The MOBEX Africa Tech Conference 2025 brought together industry leaders, regulators, and entrepreneurs shaping the continent’s next chapter of growth through technology.

On Day 2 of the conference, Hubtel’s Head of Merchant Growth & Partnerships, Daniel Frimpong, joined a panel discussion on “Unlocking Africa’s Economic Potential Through Financial Innovation and Integration.”

The session examined how digital payments and financial systems can drive inclusive growth, enhance trade, and foster economic connections across borders.

Unlocking Africa’s Economic Potential Through Collaboration

Moderated by Ato Ulzen-Appiah, the panel featured key figures from across the financial and technology ecosystem, including Clarence Blay (Director, Bank of Ghana), Dr. Nathan Annobi (CEO, PaySwitch), and Kayode Akomolafe (Digital Transformation Director, AWS).

They discussed the need for deeper collaboration among fintechs, regulators, and policymakers to build systems that make digital trade seamless and inclusive. Topics ranged from cross-border interoperability and regulatory alignment to simplified KYC processes that can expand financial access under the African Continental Free Trade Area (AfCFTA) framework.

Building Trust as the Foundation of Africa’s Digital Growth

Representing Hubtel, Daniel Frimpong highlighted that Africa’s digital transformation depends not only on innovation but on the reliability and trust that sustain it.

Reflecting on Hubtel’s 20-year journey in Ghana’s fintech landscape, he shared how the company’s model has always centred on creating long-term value for both businesses and consumers.

“Our model has always been B2B2C; helping businesses serve their customers better through dependable digital payment systems,” Daniel said.

“What keeps users engaged isn’t just innovation, but reliability. When people know they can trust your system to work every time, you earn the right to scale.”

He added that as Africa moves toward greater financial integration, building and maintaining user confidence will be essential to increasing digital adoption across borders.

Confronting the Regulatory Hurdles

The discussion also touched on one of Africa’s biggest challenges, fragmented financial regulations across countries.

Speakers emphasised the need for harmonised policies that would allow fintechs licensed in one jurisdiction to operate across multiple African markets.

Daniel echoed this, noting the importance of systems that work for Africans wherever they trade or transact.

This reflects Hubtel’s mission to build simple and secure digital solutions that help people find and pay for everyday essentials.

The Next Leap for Africa’s Fintech Ecosystem

Earlier sessions at the conference set a reflective tone on Africa’s digital sovereignty and innovation capacity.

Prof. Nii Narku Quaynor emphasised investing in local infrastructure and education to reduce dependency on foreign systems.

Sam Nartey George, Ghana’s Minister for Communication, Digital Technology and Innovation, also called for stronger policies and homegrown innovation to secure Africa’s digital future.

Across all sessions, one message that stood out was the shared belief that Africa’s economic rise can and will be powered by African systems, African leadership, and African collaboration.

Hubtel’s Commitment to Digital Innovation

As Ghana’s leading fintech platform, Hubtel’s participation in MOBEX Africa 2025 reaffirms its commitment to driving inclusive growth through simple, reliable, and user-centred digital solutions.