The doctor with the Komfo Anokye Teaching Hospital who won the mPedigree powered GTP 'OGA' (Original Genuine and Authentic) promotion is having a double celebration.

Myjoyonline.com has learnt Dr Mansa Amamoo is having her wedding on Saturday and will fly to Dubai for her honeymoon as part of the goodies that came with winning the promotion.

She won a fully paid three-day trip for two to Dubai plus 500 dollars pocket money. The promotion could not have come at a better time.

The GTP OGA promotion was to reward loyal customers of the textile giants and to revive the interest of Ghanaians in genuine African prints.

The industry has for a long time suffered some paralysis due to activities of counterfeiters.

Head of Marketing at GTP Mr. Stephen Badu told Myjoyonline.com early on that: "Counterfeiting in the textile industry is not new. It is an old phenomenon but the challenge we are facing  of late is that their modus operandi is changing. It is becoming difficult for people such as ourselves to even distinguish between the fake and the original prints.

"In the past they will just pick your designs and put their own labels on it so you can easily tell this is not my label  or they will pick your design and then fake your label so if it is GTP, you will see something like JTTP, or GTTP. So you can tell the difference. However they have advanced from there. Now they copy everything from the outside you will not notice the difference.

It has impacted negatively on our sales. That is the immediate effect you have but even more dangerous for us is that it has affected our brand image and when i say brand, that which makes people believe in you; the promise  you give to people.

"They are destroying our business in the short term and to the future. The effect of that on the economy is that our taxes are going to go down because our sales is declining, employment is going to suffer because as our volumes decline we don't have a choice but to reduce the workforce," he stated.

In a bid to fight the counterfeiting, GTP enlisted the services of mPedigree, a Ghanaian innovation company with a track record of fighting counterfeit products through SMS technology to assist.

To consummate the marriage between the two companies the OGA promotion was instituted for consumers to authenticate the prints they buy at the various sales point using the mPedigree technology.

The three-month promotion which was launched in July this year saw tens of consumers winning mouth watering prizes from GTP.