Hazel Oyeye Onou, popularly known as Whitemoney, has emerged winner of this season's Big Brother Naija dubbed 'Shine Ya Eye', leaving Liquorose as the first runner up.

Host Ebuka Obi-Uchendu announced the winner yesterday, Sunday, October 3, at the live studio of Big Brother.

The grand finale saw housemates Emmanuel, Angel, Cross, and Pere get evicted from the show, respectively, leaving Whitemoney and Liquorose as the top two housemates battling for the N90m grand prize.

The 29-year-old contestant is one of the fans' favourites. Fondly known as Whitemoney, the reality TV show star was born on July 6, 1992, and hails from Enugu State, where he spent his early days before moving to Lagos.

During the show, Whitemoney mentioned in several instances that he didn't have it easy growing up.

He had to sell food with his mother and younger brother at a young age when his father abandoned them.

In the quest to survive on his own, he acquired skills in commercial photography, fixing generator sets, etc.

Leveraging on the huge platform BBNaija offers, Whitemoney, an entrepreneur, seized the opportunity during the show to promote his restaurant business by taking it upon himself to cook for his fellow housemates.