Airtel Ghana, through its award winning Airtel Money mobile commerce service and Databank have launched an innovative service that would bring convenience and flexibility to how customers of Databank’s investment packages top up their investments via their mobile phone. A statement from Airtel Ghana said “this partnership adds to the success story of Airtel Money by offering Databank Investors the opportunity to top-up their investment account 24 hours a day, seven days a week from the comfort of their homes, offices or whilst on the go.” It said the service would help investors save valuable time by cutting-out the inconvenience of travelling to a Databank branch or partner banks to deposit cash or cheque, adding that it also gave the investors the opportunity to increase the frequency of their investment top-up. “Databank investors registered on Airtel Money can simply take advantage of Airtel’s first class mobile banking service by linking their bank account to their mobile wallet at any of Airtel Money partner banks namely Ecobank, Standard Chartered Bank, Zenith Bank, GTBank, Unibank, UT Bank and UBA.” It said. The statement said Airtel Money also had a network of more than 1500 agent outlets, Airtel shops and Airtel distributor outlets available to investors to load electronic money (e-value) on their mobile wallet to top up their investment using their account number as the reference. It said Databank investors who were not on the Airtel platform could also top up their investments through Airtel Money agents, who would deposit their funds into their investment accounts on their behalf. M-Commerce Director at Airtel Ghana, Kola Sonola said during the launch Airtel was in the relationship with Databank for the long-terms, adding “our goal is to make communications, banking, payments, retail and infotainment affordable and accessible to all in Africa, and we have a track record that is unrivalled in mobile telecommunications for delivering relevant and innovative mobile solutions to help customers overcome their daily challenges.” Mr. Sonola explained that Airtel Money was a user-friendly mobile commerce service that allowed customers to use their mobile phones like a mobile wallet to top-up airtime, send and receive money from friends and family, pay for goods and services, pay bills – utility bills, rates and taxes and access and manage their bank account 24hrs a day, 7 days a week. “Through the partnership with Databank, this service is being extended to allow customers to top up their investments with E-Pak, Mfund, Bfund and Arkfund which are being managed by Databank” he stated. He therefore encouraged Databank Investors to register for the Airtel Money service and make the most of this partnership for their ultimate benefit. Executive Director at Databank, Ernest Akore said the partnership with Airtel Money would provide an additional distribution channel for Databank investors, which would make it easier for clients to contribute to, or top up their Databank Mutual funds accounts even after operational hours and on weekends and holidays. He assured Databank clients that the bank would continue to look out for innovative solutions that would address most of the challenges its clients currently face, thereby making wealth creation accessible to Databank clients.