Audio By Carbonatix
Entertainment pundit Kwesi Ernest has advised musicians against downplaying the significance of managers, record labels and companies in their career development.
Speaking on Daybreak Hitz, on Hitz FM Monday, he said, it is disheartening to hear artistes discredit the management they worked with even though they had help moving from newbies to pros.
“If all the promotion was easy why didn’t your relatives do that work for you. The moment you (an artiste) recognise they promoted you, then, that is the work they did for you,” he told the host Andy Dosty.
Kwesi Ernest said it was unfair for established artistes to paint record labels black after they have been pushed to a higher level in the industry.
His comment comes after singer Stephanie Benson had advised artiste to work without record labels.
She stated that “a true artiste needs no record label” to survive.
However, Kwesi Ernest who disagrees with the assertion stated that an artiste can release numerous music but the majority of the work is always done by managers and record companies, who invest their thousands of cedis to ensure the success of the artiste’s works.
Citing an example, he revealed that Rufftown Records CEO, Bullet, had once fought a media company for not playing Ebony's songs even though she was about to have an interview on their platform.
“As a musician after recording, you need the visibility that will blow your craft to the world and that is what someone has dedicated their lives to do.”
He stated that called on record companies, labels and managers to sit up and stop some of these narratives from spreading.
Kwesi Ernest explained that such narratives can hurt the managers' careers and the labels' image.
Latest Stories
-
Philanthropist Alhaji FuZak donates Da’wah bus to Ambariya Sunni community
2 minutes -
GUTA calls for suspension of Publican AI system over trade disruptions, demands temporary halt in import activities
4 minutes -
TTAG raises alarm over proposed recruitment of 7,000 teachers, demands national posting roadmap
38 minutes -
Civilians feared killed after reports of air strike on Nigerian market
47 minutes -
Bishop Simon Kofi Appiah installed as new Jasikan Diocese Bishop
48 minutes -
Trump’s Strait of Hormuz blockade threat raises risks and leaves predicaments unchanged
51 minutes -
US Court backs extradiction of former MASLOC CEO Sedina Tamakloe-Attionu’s to Ghana
1 hour -
Seven arrested as NAIMOS dismantles illegal mining camp, seizes firearms at Boin River
1 hour -
Fire erupts at Madina Ritz Junction, destroys multiple wooden structures and containers
1 hour -
Daniel-Kofi Kyereh returns from long-term injury, registers assist for Freiburg U23
2 hours -
Knifeman calling himself ‘Lucifer’ slashes three at NYC’s Grand Central
2 hours -
Brands are built from within to without
2 hours -
Matriculants urged to pursue excellence as gov’t reaffirms support for Maritime education
2 hours -
See the areas that will be affected by ECG’s planned maintenance on Monday, April 13, 2026
2 hours -
GPL 2025/26: Salim Adams double fires Medeama back to summit after Kotoko rout
2 hours