Award-winning Afropop star KiDi has opened up about the emotional toll of online criticism, describing internet trolls as "sad people" projecting their own unhappiness onto others.

In a conversation on the Talk No Dey Cook Rice podcast, the "Lomo Lomo" hitmaker shared his perspective on dealing with backlash, emphasizing that much of the negativity stems from people struggling with their own lives.

"Once I began to understand that I’ll never please everybody, life became easier," KiDi told host Derick Elorm Ashilevi.

"Even if I give someone 1 million, they’ll ask why it wasn’t 1 million, they’ll ask why it wasn’t 2 million. Some people are just unhappy, they hate themselves and project that onto others."

"There are people out there who will come onto social media and say something to you; it's not personal... They woke up this morning, they've not eaten. You've come to put there that ‘hey stream my music’. He’ll come and say Look at this Kwasia, why will I stream your music’. It’s not personal. He's angry inside about something that's happening in his personal life. He's just projecting it onto me.

"It’s not personal," he added. "They’re angry about their own lives and take it out on you."

Despite the challenges of fame, KiDi revealed his coping mechanisms, including daily affirmations to reinforce self-worth.

The singer also discussed navigating fatherhood in the spotlight, the deeper meaning behind his music, and untold stories from his time with Lynx Entertainment.

He also won the Best Collaboration of the Year award at the just-ended 26th TGMA for Lomo Lomo featuring Black Sherif.