Audio By Carbonatix
Member of Parliament for Ningo-Prampam Constituency Sam Nartey George says management of artistes goes beyond using the services of 'boy-boys'.
This comes on the heels of the dominance of Nigerian music in our Ghanaian space.
Speaking in an interview with Andy Dosty on DaybreakHitz Show, he said it took the conscious effort of a professional marketing team to get Burna Boy out there.
To him, Burna Boy got to the top as a result of the marketing, packaging, and hype around him; something we fail to do for our artistes here in Ghana.
Mr. Nartey highlighted Shatta Wale's collaboration with Beyonce as one that Ghanaians failed to really promote after weeks of making noise about it.
The Ningo-Prampam MP said, based on this, management of artistes should go beyond the use of 'boys-boys'.
"Burna Boy is all about the marketing and the packaging and hype. We had the Beyonce-Shatta collaboration, after all the two-three week's hype here in Ghana, where did it go? Management of artistes should go beyond boys-boys".He said.
Latest Stories
-
UHAS halts semester exams over administrative, logistical issues
2 hours -
ECG announces planned maintenance outages in parts of Ashanti Region
2 hours -
Sexual harassment has no place in educational institutions – Education Ministry
3 hours -
The growing culture of vacation classes in Ghana: Should students rest or continue schoolwork?
3 hours -
E.P. Church secures radio frequency, prepares to launch Bremen Radio
4 hours -
Two dead and hundreds evacuated as twin fires break out on Greek island
4 hours -
EPCG clears over GH¢11.7m in debt as outgoing moderator calls for tighter controls on borrowing
4 hours -
Mövenpick Ambassador Hotel Accra marks 15 years of premium hospitality
4 hours -
T-bills auction: Government exceeds target by 88%, interest rates tumble
5 hours -
Western North: Confusion erupts over NPP chairmanship election results
5 hours -
Bawumia congratulates newly elected NPP regional executives
5 hours -
Bawumia urges unity after NPP regional elections ahead of 2028
6 hours -
Russia says at least seven killed in largest Ukrainian attack of 2026
6 hours -
Ghana and Netherlands sign pact to combat illicit drugs and drug markets
6 hours -
Akandoh warns Boards against interfering in day-to-day management of health institutions
6 hours