National Trust Holding Company (NTHC) is set to embark on financial literacy programme targeted at the youth.

The program targeted to reach about half a million teenagers and young adults in the second cycle and tertiary institutions is to encourage them to cultivate the habit of good financial choices and planning.

There will be nationwide forum and workshop modules on employing practical everyday examples to bring concepts of life and preparing students finally for life after high school and university.

Acting Managing Director of NTHC, Francis Apanka underscored the need for the youth to have good financial judgement especially in these "times of market volatilities and an upsurge in get-rich-quick schemes".

“We all go through key states of life, schooling, marriage, building careers and retire. It is imperative that we plan, start small and meet commitments as they come” he urged.

He noted that, as the company turns 40 years, they are determined to be more significant socially to help increase the number of people making sound financial decisions.

“Every stage of life comes with some financial commitment and therefore requires a financial plan. NTHC has 40 years experience and we believe this is one way of achieving sustainable investment banking” NTHC boss stated.

Mr. Apanka said the reason for targeting the youth is because “we are not just targeting people who can bring us huge sum of money for short term investments, we particularly targeting people who will painstakingly learn to build investments over a period of time”.

“This is to expand on one of our fundamental tenets of growing investments on sustainability lines rather than just quick yields” he added.

National Trust Holding Company (NTHC) Limited is the pioneer of investment banking firms in Ghana.

Over 40 years of its existence NTHC has played a leading role in developing the capital markets in Ghana; championing the establishment of the Ghana Stock Exchange (GSE), sponsoring many companies to list on the GSE, advising and managing the privatization of many state owned enterprises, establishing the first generation of stocik broking, registrar, and asset management businesses in Ghana and mobilizing long term funds for real estate development.