Snow Queen Vodka, which is currently the best-selling brand at Harrods and Selfridges in London, was introduced to the Ghanaian market at the prestigious Santoku Restaurant in Villagio Vista on Thursday, April 11, 2013. The launch came off without a hitch and guests enjoyed the amazing Snow Queen Vodka infused drinks offered all night. Snow Queen Vodka is produced from organic wheat and artisan spring water from the foothills of the Himalayas. Using only Kazakh birch charcoal in its distillation process (a five-time distillation procedure), it is one of the purest and smoothest vodkas in the world. A representative of Bess Pr and Consulting, agents for Snow Queen Vodka, expressed tremendous appreciation to all those who helped making the launch a success. He maintained that although the brand was available exclusively at Santoku restaurant, snow queen vodka other retailers will be able to purchase from April 25, 2013. “We are hoping to emulate the success of the brand in places such as Chinawhites, Nobu, Novikov and Movida in London. We can all agree that the hospitality industry has experienced an amazing facelift that is now allowing Ghana to compete on an international level,” the representative said. The next stop for the launch train is the Shaka Zulu bar and restaurant off Obasanjo Way on Friday, April 26, 2013. "We will be hosting the Snow Queen Vodka table every Friday for a month and patrons will be hosted to free cocktails and goodie bags," the representative added.