Audio By Carbonatix
Tesla is raising the price of its "self-driving" option on its electric vehicles worldwide starting with a $1,000 (£820) hike.
Founder Elon Musk tweeted that the price "will continue to rise" as its technology improves.
But the entrepreneur said the technology it's adding will be worth more than $100,000.
Mr Musk has been in a battle with officials in California over the restarting of Tesla's US car assembly.
Tesla's "full self-driving" (FSD) option is called Autopilot, although it isn't fully autonomous. Autopilot has a number of features including automatic lane changes, parallel parking and a summon feature, which automatically parks and retrieves the car. Its upcoming features include automatic traffic light and stop sign control.
The self-driving option will cost $8,000 when the price rise kicks in on 1 July.
"The FSD price will continue to rise as the software gets closer to full self-driving capability with regulatory approval," Mr Musk said in a series of tweets on Monday. "[At] that point, the value of FSD is probably somewhere in excess of $100,000."
Tesla was investigated by regulators in the US after a driver was killed while using Autopilot in 2018. However, the investigation discovered the driver was playing a video game on his smartphone at the time of the crash.
Mr Musk is well-known for his frequent tweets, many of which have landed him in trouble.
One tweet earlier this month wiped $14bn off Tesla's market value after Mr Musk wrote its share price was too high.
His latest tweets have also caused a little controversy online, with some questioning the $100,000 or more value he claims the self-driving software will be worth.
One reply said the value Mr Musk claims the self-driving package to be worth was "insane". "Elon, real talk, i love you and the mission, but FSD will never be worth that much," the tweet added.
The best-selling Tesla Model 3 currently sells for $33,690 in the US if a driver opts for the basic package. With Autopilot this would currently cost $40,690.
Latest Stories
-
Mysterious illness leaves children struggling to walk, hear as Mafi Kope community appeals for urgent medical help
27 minutes -
Ghana begins free rabies vaccination for 25,000 pets
33 minutes -
Ghana Navy strengthens operational readiness with specialist seaman gunners training
37 minutes -
Nkrumah’s legacy must be measured by action, not ceremonies – Armah-Kofi Buah
43 minutes -
Kwesi Pratt Jnr questions Ghana-US defence cooperation agreement over sovereignty concerns
49 minutes -
Nkrumah’s legacy must drive African unity, self-reliance and environmental protection – Armah-Kofi Buah
54 minutes -
Nkrumah’s inspiration should unite Africans despite political differences – Dr Opoku Prempeh
57 minutes -
Some dissolved NSA board members could be reappointed – Kofi Adams
1 hour -
Mahama leaves for New York to attend 81st UN General Assembly
1 hour -
Aston Villa beat Mohammed Kudus’ Tottenham 3-1 as Spurs struggles continue
1 hour -
Auditor-General’s COVID audit omissions worrying for anti-corruption fight – CDD-Ghana
2 hours -
Bawa-Rock supports over 300 Obuasi Town Hall fire victims with GH¢1.5m package
2 hours -
Western regional security council steps into Betterland-Gwira mining dispute
2 hours -
Photos: Nkrumahfest 2026 draws dignitaries as Ghana celebrates Kwame Nkrumah’s legacy
2 hours -
Flames, smoke seen near Riyadh airport after Saudi warning of aerial attack threat
2 hours