Serene Insurance, a distinguished member of the First Sky Group, emerged as a major victor at the 7th Ghana Insurance Awards, held on July 27, 2024, at the Labadi Beach Hotel.

The company proudly took home four prestigious awards, including Emerging Insurance Brand of the Year and Best Growing Insurance Company, solidifying its standing as a leader in the industry.

At the heart of Serene Insurance’s success is its Chief Executive Officer, Mercy Naa Koshie Boampong, who was honoured as CEO of the Year in the general insurance category.

Boampong's leadership has been pivotal in the company's ascent, marked by her vision, integrity, and dedication to innovation and customer satisfaction.

Under Boampong’s guidance, Serene Insurance has demonstrated remarkable growth, as evidenced by its aggressive branch expansion, increased gross written premiums, and robust underwriting profit. These achievements contributed to the company being named the Best Growing Insurance Company for 2023. Additionally, Serene Insurance’s commitment to corporate social responsibility (CSR) was recognized with the Best CSR Leadership award, highlighting its strategic efforts to ensure business continuity and sustainability.

Boampong expressed her delight at the recognition, stating, "It is pleasing to know that the growth story of Serene Insurance has been recognized, and we are energized to continue to remain a key general business player in the insurance industry. We promise nothing less than cutting-edge customer and product service delivery to our clientele across the nation."

The Board Chairman of Serene Insurance Company Limited, Mr. Charles Edem Gidi, also lauded the company’s accomplishments. He noted that the awards signal Serene Insurance’s unwavering commitment to deepening access and penetration in the insurance market while promoting inclusivity and adhering to robust governance and policy directions. Gidi commended the dedication and hard work of the board, management, and staff, attributing the company's success to their collective efforts and the strong foundation of customer advocacy.

Serene Insurance, represented at the awards by General Manager, Technical, Mr. Michael Agbleke, General Manager, Business Development and Marketing, Nana Yaw Owusu Dwomoh, and other staff members, has continually set benchmarks in the industry since its inception over six years ago. The company’s unrivalled customer service, strong financial base, and innovative product offerings have positioned it as a leading player and the new face of insurance in Ghana.

With its impressive accolades and steadfast commitment to excellence, Serene Insurance is poised to maintain its trajectory of growth and continue to provide reliable, cost-effective insurance solutions to the insuring public.