The Chief Executive Officer of the Ghana Investment Promotion Centre (GIPC), Simon Madjie, has called for stronger collaboration and consistent enforcement to eliminate the practice of fronting in Ghana’s retail sector.

Speaking during a high-level engagement with the Ghana Union of Traders Association (GUTA) in Accra, Mr Madjie described fronting as a serious threat to fair competition and legal compliance, stressing that tackling the issue requires a united and sustained effort.

He also acknowledged growing concerns over the influx of foreign traders operating in market spaces legally reserved for Ghanaians.

The GIPC CEO emphasised that retail trade remains protected under Ghanaian law and reaffirmed the GIPC’s commitment to safeguarding local livelihoods.

Mr Madjie also reassured traders that President John Mahama remains committed to their welfare and would not support any policy that undermines their economic participation.

The President of GUTA, Joseph Obeng, commended the GIPC for its proactive leadership, noting that it was the first government agency to engage GUTA following the change in administration.

He described the gesture as a strong signal of commitment to addressing trader concerns.