Audio By Carbonatix
Netflix has seen a surge in sign-ups due to the coronavirus lockdown but has warned investors that subscriber growth will slow.
The streaming giant added more than 10 million subscribers in the three months to July, bringing the total of new subscribers to 26 million in 2020.
In contrast, Netflix saw 28 million new subscribers for the whole of 2019.
"Growth is slowing as consumers get through the initial shock of coronavirus and social restrictions."
Netflix shares dropped in after-hours trading as investors digested the firm's quarterly update.
The streaming service's revenue increased almost 25% to $6.1bn (ÂŁ4.9bn), while profits rose to $720m in the quarter, up from $271m a year go.
The subscriber additions were far higher than analysts had expected.
While, some people might still end up quitting the service, "the pandemic has clearly shown that Netflix is an indispensable part of viewers lives," said Paolo Pescatore, analyst at PP Foresight.
Sophie Lund Yates, equity analyst at Hargreaves Lansdown, said the streaming service will have to continue to spend heavily on new shows and movies to keep its audience.
"While Netflix is still the biggest fish in the tank, if it wants to keep it that way, there is work to be done," she said, adding that it should focus on markets outside the US where there is more growth potential.
Netflix also announced it was promoting chief content officer Ted Sarandos to co-chief executive.
"This change makes formal what was already informal - that Ted and I share the leadership of Netflix," chief executive Reed Hastings told investors.
Latest Stories
-
Trailblazers Ghana advocates action-driven approach to end domestic violence
14 minutes -
Today’s Front pages: Friday, April 24, 2026
14 minutes -
NACSA sensitises Pampawie community on dangers of illicit small arms
15 minutes -
Networking crucial for fueling growth of agribusinesses – Agritech startup founder
33 minutes -
Unapproved KG block sparks budget breach claims in Wasa Amenfi East
38 minutes -
Impakers Creative Hub showcases Ghana’s eco-friendly packaging at MACFRUT 2026 in Italy
46 minutes -
Earth Day 2026: Why fighting climate change matters more than ever for Africa
1 hour -
Ga Mantse, Olu of Warri strengthen cultural ties, renew call for African unity
2 hours -
The ambivalence of civil society in an era of good governance
2 hours -
Ghana–Sierra Leone Commission signals new chapter in ties – Ablakwa
2 hours -
Canada’s US booze boycott could be resolved if Trump addresses tariffs, Carney says
2 hours -
GEA empowers 150 young women in Walewale with start-up kits under HAPPY project
2 hours -
2.6m Ghanaians still food insecure despite strong national consumption levels
2 hours -
Kantanka supports Interior Ministry with motorbikes and TV sets to boost operations
2 hours -
We’ll support fintech innovation, but regulation will not be compromised – BoG Governor Asiama
2 hours