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The National Lottery Authority (NLA) on Thursday said it reduced the Commission rate to Lotto Marketing Companies (LMCs) to sustain all stakeholders along the revenue chain.
"The NLA would like to work with all business minded people and has strategies in place to enable it continue to be in operation," it said in a statement issued in Accra by Mr Reagan Twum-Barimah, Brands Strategy and Communications Manager of NLA.
The statement copied to Ghana News Agency said: "The NLA is engaged in far reaching transformation aimed at maximising benefits to its customers, retail agents and the State, even as it faces new market competition from the telecommunications companies, food and alcoholic beverage firms and the entertainment industry, who are now also involved in the game of chance."
It said "There is therefore, the need to improve on the NLA's services by making available and accessible our product to the customers."
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